when the phone rang, and it happened.
We all deal with fraudulent and returned leads. It happens and we're all aware yet always assuming the best. And here it is: My affiliate called me after being sent a notice to pause traffic to a certain campaign due to fraud. Here's what went down:
Affiliate: Hi, I received your notice to pause traffic, may I have another chance with you guys?
Me: Well, the leads were reviewed and all came back fraudulent.
Affiliate: I know. I know exactly what happened.
Me: What happened?
Affiliate: I admit it, I was just trying to make a quick buck... I submitted the forms and credit cards myself. Can I have another chance?
Me: Wow. I appreciate your honesty, but we build our reputation by engaging in good business practices and encompassing strong relationships- this is unacceptable.
Affiliate: Well, I admitted, can I please have another chance?
...I think you get the gist... affiliate did NOT get another chance.
How would you guys handle this situation? I would love to weed these guys out!