Facebook ad's just posting some stats
I recently tested out facebook ads for one of my campaigns.
I set my budget to £4 a day and instead of cost per click I chose cost per impression.
I was wondering what you guys thought of the stats, I know it is a low budget but I just wanted to test it out.
Stats;
h t t p : / / img96.imageshack.us/img96/6083/facebookyh.jpg
So they are saying for 31,987 "impressions", e.g. my ad was shown 31,987 times? and out of those 31,987 times it was shown, it was clicked on 15 times?
Thanks.
P.S now I am running 2 ads, both the exact same, each with a £10 daily budget, one is cost per click and the other is cost per impressions, facebook has a neat graph that overlaps so you can see exactly which one is working well. I will let you know what happens.
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