Facebook success?...Are you kidding me??

31 replies
I've now tried about 8-9 different CPA offers with Facebook and I'm about ready to give up. I've tried everything from free downloads to military money to pay day loans to dating offers and none have been very successful. Some ads had 1000's of impressions and not one single click.

Last night I came somewhat close to a successful campaign, a dating offer for cougars and younger men. The ad got approved, I got roughly 40,000 impressions, 62 clicks and 8 profiles which earned me $16.00...Of course I spent $28 to get that, but I figured with some tweaking it could end up working out in my favor. I then decided to switch from CPC to CPM, I did NOTHING with the ad itself...a little while later the ad was suddenly disapproved!!

I try to make my ads stand out without going over the line. In the case of my cougar dating offer I used a pic of an actual cougar (the animal) winking. The heading said "Looking for Cougars?"...the body of the ad was "#1 dating site for cougars and younger men. Free sign up"

I"m still so p*ssed off. How is it that an ad is ok one minute and disapproved the next?? This ad was targeted to 18-35 males only, I cannot imagine that a bunch of them were so offended by my ad that they would have banned together to get my ad removed! Oh well, at least Facebook got $28 out of me first, huh??

Also, I'm guessing it takes alot more than just a pretty ad on Facebook to REALLY make what people are claiming to make.
#facebook #kidding #successare
  • Profile picture of the author Sour
    Did you even do any type of research before starting a campaign, or did you just jump in? It's Facebook; they'll reject most dating ads for no reason because they're overly concerned with user experience. You just have to keep resubmitting until they get accepted.

    Are you even sticking with any of your campaigns or optimizing them in any way? It kind of sounds like you're just throwing crap at the wall and hoping something sticks.
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    • Profile picture of the author Jingles38
      Originally Posted by Sour View Post

      Did you even do any type of research before starting a campaign, or did you just jump in? It's Facebook; they'll reject most dating ads for no reason because they're overly concerned with user experience. You just have to keep resubmitting until they get accepted.

      Are you even sticking with any of your campaigns or optimizing them in any way? It kind of sounds like you're just throwing crap at the wall and hoping something sticks.
      As you'll see, I mentioned that my ad was originally approved. My beef is that it was then suddenly disapproved when I did nothing more than try to change from CPC to CPM.

      Cougar dating offer, U.S. - I was targeting single men aged 18-35 who are interested in women and located in the U.S. Is there a better group of people I could have been targeting out there??

      I've spent hours changing pictures, ad copy and headings all to know avail with all my offers. Call it optimizing or call it throwing crap at the wall hoping it sticks, it all seems like the same thing to me at this point.
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  • Profile picture of the author dmayne
    It could have been not only for your ad but for the target page as well. A lot of sites are getting smart to the sites that 'trap' users. FOr example the ones that open a popup when you try to navigate away or close the page. This is annoying! I wish some of the affiliate products I market would not do this.
    Just because you keep someone on your page does not mean they are going to buy from you...
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  • Profile picture of the author hhguy10
    Ads will get approved or dissaproved depending on how the person behind the screen at fb feels like that hour. Just keep resubmitting them.
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    The more you focus on what you want, the more you'll get what you want.

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    • Profile picture of the author povchef
      I have found that if I'm selling Physical products my adds get approved.

      Yet using the same style just changing the reference from my physical product to my digital one and not a chance, this goes for one of my digital products with a physical element and I have even try just advertising the physical part and still no luck.

      For me I honestly don't wont to spend any more time with facebook's advertising program when there are better and easier systems to use.
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  • Profile picture of the author indexphp
    Welcome to FB Ads.

    In case you haven't noticed, they don't really like dating ads.
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    • Profile picture of the author Jingles38
      Originally Posted by indexphp View Post

      Welcome to FB Ads.

      In case you haven't noticed, they don't really like dating ads.
      Yet I see alot of people mentioning that they do so well with dating offers...
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      • Profile picture of the author indexphp
        Originally Posted by Jingles38 View Post

        Yet I see alot of people mentioning that they do so well with dating offers...
        I guess it's possible to do well with it... BUT its probably the most saturated niche on Facebook. When Facebook Flyers first came out, some of my friends made some serious bank with dating because FB users had probably never seen dating ads before.

        I've tried to make it work countless times, but it just ended up being more painful than it was worth (retro-disapprovals, too low of an EPC, etc..)
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  • Profile picture of the author damham
    try the ipad offer
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  • Profile picture of the author Profit-smart
    Do your math.

    Figure out the most you can pay per click.

    They probably disapproved your ad from running on a CPM basis because it would have made them less money. I also have an inkling feeling they were giving you crappy traffic or your demographic was off; What kind of conversion rate were you working with?
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    • Profile picture of the author dandingo
      Fan pages is where the real money is on Face book. Facebook ads are becoming saturated and soon there keywords will be as high as Google Keywords.
      Signature
      http://Dandingo.com
      HIGHER AND QUICKER PAYOUTS
      Biz Opps, Dating, Email/Zip submit, Free Trial , Mobile, Education , Insurance and more
      BI WEEKLY Payments On Time.
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  • Profile picture of the author Colin Palfrey
    You are doing it all wrong!!

    First create a facebook group around your cougar niche, then use the advertising option on your group page. This will get your ads accepted 100% of the time.

    THEN, within your group send a message to all users promoting your offer.

    You will get roughly an 80% open rate and the click through rate depends on your ad copy, but facebook users are used to filling in CPA compatible information.

    Hope this helps, as facebook rocks if you use it right.

    Cheers,
    Colin Palfrey
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    I write articles and eBooks - PM me for details!
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  • Profile picture of the author graemewallis
    Banned
    It sounds like facebook took your money and ran. Sorry that happen to you. Better luck next time.
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  • Profile picture of the author ChrisBa
    Originally Posted by Jingles38 View Post

    I've now tried about 8-9 different CPA offers with Facebook and I'm about ready to give up. I've tried everything from free downloads to military money to pay day loans to dating offers and none have been very successful. Some ads had 1000's of impressions and not one single click.

    Last night I came somewhat close to a successful campaign, a dating offer for cougars and younger men. The ad got approved, I got roughly 40,000 impressions, 62 clicks and 8 profiles which earned me $16.00...Of course I spent $28 to get that, but I figured with some tweaking it could end up working out in my favor. I then decided to switch from CPC to CPM, I did NOTHING with the ad itself...a little while later the ad was suddenly disapproved!!

    I try to make my ads stand out without going over the line. In the case of my cougar dating offer I used a pic of an actual cougar (the animal) winking. The heading said "Looking for Cougars?"...the body of the ad was "#1 dating site for cougars and younger men. Free sign up"

    I"m still so p*ssed off. How is it that an ad is ok one minute and disapproved the next?? This ad was targeted to 18-35 males only, I cannot imagine that a bunch of them were so offended by my ad that they would have banned together to get my ad removed! Oh well, at least Facebook got $28 out of me first, huh??

    Also, I'm guessing it takes alot more than just a pretty ad on Facebook to REALLY make what people are claiming to make.
    Facebook can be tricky and takes a strategy, now every ad will be a winner
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  • Profile picture of the author Igor Pauer
    We have over 500 different ads in FB, neevr had problems with approving (ad consists of picture of jewelry piece and text: jewelry blablabla...).

    Only once I was surprised, that ad was refused, because we put picture of pendant in the form of grass leaf that was really strange
    Signature

    114.000 pcs of silver jewelry physically in stock. Diamond jewelry also available (in stock).
    We are direct producer. We dropship worldwide. Details of our affiliate, dropship and wholesale program find here.

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  • Profile picture of the author woodsja
    I think $28 is hardly enough of a test to slam the whole platform. Whether your learning PPC, PPV, SEO, or Social Media you got to put the time and money in to test. It took me roughly $5000 to become good at PPC and I earned it all back once I had learned what worked. Since you're already testing FB then commit to it and keep trying. You'll eventually turn things around. It sounds like you're already moving in the right direction. I'd try promoting a Fan page first and then pushing offers to them. It's very similar to building a mailing list with a squeeze page and then marketing to the list with an autoresponder. Good luck.
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    • Profile picture of the author ChrisBa
      Originally Posted by woodsja View Post

      I think $28 is hardly enough of a test to slam the whole platform. Whether your learning PPC, PPV, SEO, or Social Media you got to put the time and money in to test. It took me roughly $5000 to become good at PPC and I earned it all back once I had learned what worked. Since you're already testing FB then commit to it and keep trying. You'll eventually turn things around. It sounds like you're already moving in the right direction. I'd try promoting a Fan page first and then pushing offers to them. It's very similar to building a mailing list with a squeeze page and then marketing to the list with an autoresponder. Good luck.
      $28 is not nearly enough to test most offers
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  • Profile picture of the author daalle
    I found a CPL offer, make a group and say that they have to invite there freinds, i got a little under 1$/lead but i that make me about 600$.

    i create a simple website with a link to the offer.

    took me about 20minuts to set up
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  • Profile picture of the author Dr.faizan
    Facebook is really annoying these days. They are not accepting the links which won't get displayed in other parts of the world other than USA. My question is why is it necessary for a link to get opened in other countries when there is no need?
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    • Profile picture of the author ChrisBa
      Originally Posted by Dr.faizan View Post

      Facebook is really annoying these days. They are not accepting the links which won't get displayed in other parts of the world other than USA. My question is why is it necessary for a link to get opened in other countries when there is no need?
      This is nothing new, it has always been this way, there are ways around it though (im not going into it on this forum)
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      • Profile picture of the author Jingles38
        Originally Posted by ChrisBa View Post

        This is nothing new, it has always been this way, there are ways around it though (im not going into it on this forum)
        My guess is that these "ways" can be found at a forum that starts with the word "black" and ends with the word "world".

        I'm not saying you have to go full out BH in order to make a decent amount, but I'm betting you have to get comfy in an area that's quite grey.
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        • Profile picture of the author Affiliit
          Originally Posted by Jingles38 View Post

          My guess is that these "ways" can be found at a forum that starts with the word "black" and ends with the word "world".

          I'm not saying you have to go full out BH in order to make a decent amount, but I'm betting you have to get comfy in an area that's quite grey.
          No that is not true, there are whitehat ways around this. Geo-targeting.
          Signature
          Learn Affiliate Marketing - Affiliit - Learn How to Make money with Facebook, POF, CPV/PPV, PPC, SEO, etc!
          Try Out Affiliit Now And See How Hundreds are Making Money Online!
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  • Profile picture of the author Jingles38
    Colin Palfrey - Thank you so much for your tip, I really appreciate that and I'm going to give that a try next.

    For anyone who doesn't understand my first post, because I'm seeing a few of you who don't: My beef is not about NOT making $$$$ on my $28 spent, my beef is that my ad was approved one minute and then disapproved about 30 min. later, the ONLY change being that I changed from CPC to CPM. And yes, it annoys me that in that time they managed to milk $28 out of me, but I'm not upset about not making tons of money.

    I'm going to give Colin Palfrey's suggestion a try and go from there because I really have no desire to sink $X,XXX into an advertising platform before even seeing a positive return. I'd rather use that money to invest in my own online business rather than line someone else's pockets.
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  • Profile picture of the author badboy_Nick
    Facebook has HORRIBLE traffic quality.

    But I'm afraid by just spending so little its almost impossible to make a proper decision. You need much more clicks to be sure an offer is a dud or not. But Facebook i sjust like Google. If your CTR and max CPC is too low ... they wont make any money of you so they give their impressions to someone else with a higher CPC/CTR.

    Any questions just let me know

    Nick
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    Read my incredible story: www.affiliatechamp.co.uk
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    • Profile picture of the author Jingles38
      Originally Posted by badboy_Nick View Post

      Facebook has HORRIBLE traffic quality.

      But I'm afraid by just spending so little its almost impossible to make a proper decision. You need much more clicks to be sure an offer is a dud or not. But Facebook i sjust like Google. If your CTR and max CPC is too low ... they wont make any money of you so they give their impressions to someone else with a higher CPC/CTR.

      Any questions just let me know

      Nick
      See, here's the thing..I WOULD have spent more than $28 if they had not disapproved my ad....and the 50 million other ones I've tried submitting since then for this particular dating offer.

      *sigh* Ok, lets just nevermind the $28 already because people seem to be focusing on that too much. Can someone please just explain to me how an ad can be approved one minute and disapproved the next when NO changes were made to said ad??
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    • Profile picture of the author indexphp
      Originally Posted by badboy_Nick View Post

      Facebook has HORRIBLE traffic quality.

      But I'm afraid by just spending so little its almost impossible to make a proper decision. You need much more clicks to be sure an offer is a dud or not. But Facebook i sjust like Google. If your CTR and max CPC is too low ... they wont make any money of you so they give their impressions to someone else with a higher CPC/CTR.

      Any questions just let me know

      Nick
      WRONG.

      It's not that Facebook's quality is bad, its the mindset the Facebook users are in. Theyre busy super poking their friends, not filling out your CPA offers. You have to overcome that. (cough email list cough)
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      • Profile picture of the author spud--1
        People on facebook are bored, they need something thats going to releive there boredem which is why games do so well, you need to be clever when marketing with something that will releieve there boredem, as well as making you money.
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  • Profile picture of the author usearchme2
    Hi there

    I think facebook ads etc like most PPC and PPA is a bit of a skill, it can take a long time to master, just need to work at it a little.

    Woc
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  • Profile picture of the author blarbie
    any examples of what has worked in fb for people
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    • Profile picture of the author smallbusinessfire
      (FYI - I didn't read the whole thread cause I'm in a hurry...so if someone already said this...I'm sorry)

      In my success with facebook Ads - you have to send these people from facebook to a non-pushy "buffer" page between your Facebook Ad and your affiliate or CPA offer. This will not only double your success rate with getting your Ads approved....but why wouldn't you do be doing this anyways....build your self a list while your at it.

      I'm shutting down my most lucrative campaign to make way for a new one....the niche was "cheating spouse". GREAT CONVERSION - and I now have a huge list of people to send offers for relationship - dating - and even anti-depressant offers (the ideas are endless).

      But remember...it's ALL about a simple - yet successful "buffer" page. Promise something in your Facebook Ad, deliver your promise in your "buffer" page...then move them further down the pipeline into your hard sale affiliate or cpa offer.

      It's a little more work...but if you want to be successful in marketing CPA/Affiliate offers thru facebook Ads..."buffer" pages are a must!
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