9 {{ upvoteCount | shortNum }}
9 {{ upvoteCount | shortNum }}

An offer just stopped converting completely....what to do?

by DaniMc
7 replies
Hi all,

So I've been promoting an offer for a week or so just testing it out. Overall I was converting at around 6%.

So, I decided to really give it a go and so far today I have sent 218 visitors. Suddenly...just today....0% conversions!

Is this normal? Is something happening on the backend that is keeping my conversions from being counted? Should I just keep going and see if it will catch up?

Any opinions are appreciated.
#completelywhat #converting #offer #stopped
  • Profile picture of the author indexphp
    Check and see if the offer got pulled from the network. Dang CPA companies never think to tell you that. They will usually compensate you though.
    Signature
    www.TrafficPlusConversion.com
    {{ DiscussionBoard.errors[209911].message }}
  • Profile picture of the author DaniMc
    Good suggestions. I'll check with my AM to see whats up. I really didn't push a ton of traffic and only pulled $37 from this offer over a week.

    Meanwhile, I have changed my campaign to another offer at another network.
    Signature
    Be kind, for everyone you meet is fighting a hard battle.
    {{ DiscussionBoard.errors[210029].message }}
  • Profile picture of the author PPC-Coach
    That kind of drop means it got pulled an nobody told ya.
    Signature
    {{ DiscussionBoard.errors[210971].message }}
  • Profile picture of the author MicahF7
    Luke sample is corect...

    You could also be seeing a direrance in the quality of traffic... If the traffic is from somewhere less then then convertions could be less.

    I had some traffic from one place converting at 60 - 70 % on a daily basis... One day it was at 90%! Beleive it or not... But i took that same offer and did a press release ( diferant traffic ) and the convertion rate was no where near the same... So it was because of the traffic not the offer.

    You never mentioned the offer NOT WORKING so maybe this is your problem.


    Micah Rush
    {{ DiscussionBoard.errors[257560].message }}
  • Profile picture of the author mikecowles
    Where is the offer at? Is your traffic from ppc or seo or something else..? All of those have different answers. Your first step is to see if the ad/site is still there!

    Also, do you have stats for the site? (Like google analytics). This will tell you where people are coming from to reach your offer and you can assess if one of the traffic sources changed or if it's just a slow week...

    Hope this helps.

    -Mike Cowles. <><
    Signature
    FREE Countdown Software for warriors here. (No Opt-in Needed)
    {{ DiscussionBoard.errors[257568].message }}
  • Profile picture of the author yep!jamie
    Sometimes when I see a stop in traffic I pause the campaign and re-start in a day or so. Or, like stated above, you could have been pulled. Affiliate managers should tell their affiliates when an something has stopped.
    {{ DiscussionBoard.errors[259935].message }}
  • Profile picture of the author Kunle Olomofe
    I didn't really understand if you're promoting your own product or a 3rd party, but in any case, the only way to know if the problem is with the site is to track as many of their actions as possible, e.g. entry-exit pages, how long they stay on the site, if they are following the necessary actions etc, and what the patterns of their movements around the site are (if this is your site it's a good idea to track this, if it's a 3rd party site then try sending traffic from yet another source and see if the same thing happens again or not).

    The only way to know is to test a few variables, and then again, like Mike Cowles said it may just be a slow week, it happens... hope the conversions pick up again quickly.

    Cheers,

    Kunle
    Signature
    Celebrity Marketing Formula - How To Quickly Become A Celebrated Authority In ANY Industry/Niche... Coming Soon.
    {{ DiscussionBoard.errors[261771].message }}

Trending Topics