As most of you know, there is crazy potential to make money online. That's why you are a Warrior. The great thing is that not only are the opportunities online are so abundant, but that there are new opportunities being developed every single hour of every single day. New sites, new ideas, new software, new ways to combine software, new traffic methods, and millions and millions of new internet users as the internet continues to permeate every corner and every remote village across our globe. As one thing is getting saturated, another is in its infancy. That's what absolutely fascinates me, but I digress...
For many newbies, the single greatest mistake they make is jumping around from method to method and never getting anything substantial or meaningful done. They dabble here and there without delving into a method long enough to make it profitable. The advice to stay focused on one area is heard often but seldom followed.
Part of the problem is that not every method is best suited for every marketer, so if you happen to pick a strategy that clash with your personal traits and core strengths, then you may be wasting time and effort. So, there is this dichotomy where people need to jump around to find what they are good at yet not jump around because focus is critical to CPA success.
Well, I will give you the same advice I give people close to me that I have worked with to get and succeed in the CPA world. I call it the CPA 80/20 Rule, not to be confused with the Pareto Principle. It's more of a strategy that I recommend newer marketers and those who haven't seen success yet take, but the principle can also be applied to successful marketers as well.
The CPA 80/20 Principle
This is how it works. You literally use a clock or stopwatch each week to time yourself. For 80% of the time, your actions and efforts will be dedicated to a specific method. Perhaps you want to do facebook marketing, article marketing, or maybe PPC content campaigns. Whatever you decide to focus on, spend 80% of your time doing it with zeal and discipline.
So what about the other 20% of your time?
Well, I like to call this "laying seeds". Spend the other 20% of your time doing little experiments and just planting seeds here and there. Most of these seeds will be duds and not grow into anything, but if you lay enough seeds, eventually one will start sprouting and that's where the fun begins.
Possible Seeds you can plant in a 20 hour work week
- 1 Fitness Related Blog at 1 article per week at 20 minutes per article
- 1 Weight Loss Related Blog at 1 article per week at 20 minutes per article
- 1 Wedding Related Blog at 1 article per week at 20 minutes per article
- 1 Automotive Related Blog at 1 article per week at 20 minutes per article
- 1 Blog about a Hobby of Yours at 1 article per week at 20 minutes per article
- 1 video marketing test each week at 40 minutes for 5 videos
- 1 facebook fan page per week at 20 minutes to set up + basic content
- Facebook Fan Page promotion + research strategies for adding fans = 20 minutes per week
- 1 Other Random test per week at 40 minutes
- 1 Smaller Random test per week at 20 minutes
So the idea here is that you are still very focused, with 80% of your time being dedicated to a specific strategy, but then in your back pocket you are planting all kinds of seeds. If you do the above plan for a year, you end up with the following...
5 blogs with 52 blog posts per blog (of course put an opt in on each of these)
250 videos, 52 Facebook fan pages, 52 random medium tests and 52 random small tests.
After a year of doing this, I would be astonished if none of these seeds shows enough potential to turn into a six figure income stream. Of course once one of these seeds starts to sprout (shows potential) you will need to rework your schedule to spend more time and energy on turning that seed into a tree (six figure income stream).
The Idea: You are staying focused on one method, which in itself should result in success at some level. You are also spreading tons of seeds each week, waiting for one of them to sprout, and then you run with it.
Okay, hopefully some of you can use this strategy/advice to start or continue making money online. This post is much longer than I anticipated so I have to get back to work. Peace!