PPV success! Share your Secrets Please.

14 replies
Some of you warriors have found success in ppv in cpa marketing. Please share your secrets and tools for success in ppv for all newbies out there like me getting into ppv. Thank you in advance!
#ppv #secrets #share #success
  • Profile picture of the author Firstrate
    I have had excellent success in PPV (it's currently by far my most profitable traffic source) and in my opinion the most important fundamental is closely matching the demographic of the offer to the viewers of the websites you are targeting.

    For example, if you had a dating offer for black people (such as BlackPeopleMeet.com - Black Dating Network for Black Singles) you could target hip-hop or rap sites perhaps. This is a simple example but something it's something that a lot of people forget. Make good use of Quantcast - Home and Alexa the Web Information Company to provide information on demographics.

    In terms of offers that work well, I tend to recommend email and zip submits when starting out (one of the simplest and usually profitable campaigns you can run is to simply target a branded zip/email submit to the company itself - i.e run an Iphone 4 email submit on Apple.com

    Once you've mastered email/zip you should definitely try out dating, education and lead gen as they are all very profitable and you can test them for a relatively small budget.

    Make landing pages that stand out and grab the users attention using any tactic that you possibly can (bright text and images, flashing things, audio etc can all work well).

    Tracking is very important so you should either look at Proper202 or CPVLab (which is my personal favorite but has a high price tag for a beginner) for this. You need to ensure you can track keywords effectively before you even start running campaigns.

    By far the most important thing though is just to build a large number of campaigns and trying lots of things out. Once you hit a winner... it's a great feeling!

    Hope that helps.
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    • Profile picture of the author paullow
      Also, PPV networks allow you to bid on keywords and URLs.
      However, i would go with URLs. I tried keywords before but my result is a disaster. Sure you could get the traffic but i found out they are not that targeted as URLs.
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      • Profile picture of the author Rukshan
        Originally Posted by paullow View Post

        Also, PPV networks allow you to bid on keywords and URLs.
        However, i would go with URLs. I tried keywords before but my result is a disaster. Sure you could get the traffic but i found out they are not that targeted as URLs.
        Use Google to get targeted URL's. You can use adwords listen web sites, top50 web sites in google for the campaign. Alexa also a good one to find related web sites.
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    • Profile picture of the author williamrs
      Originally Posted by Firstrate View Post

      I have had excellent success in PPV (it's currently by far my most profitable traffic source) and in my opinion the most important fundamental is closely matching the demographic of the offer to the viewers of the websites you are targeting.

      For example, if you had a dating offer for black people (such as BlackPeopleMeet.com - Black Dating Network for Black Singles) you could target hip-hop or rap sites perhaps. This is a simple example but something it's something that a lot of people forget. Make good use of Quantcast - Home and Alexa the Web Information Company to provide information on demographics.

      In terms of offers that work well, I tend to recommend email and zip submits when starting out (one of the simplest and usually profitable campaigns you can run is to simply target a branded zip/email submit to the company itself - i.e run an Iphone 4 email submit on Apple.com

      Once you've mastered email/zip you should definitely try out dating, education and lead gen as they are all very profitable and you can test them for a relatively small budget.

      Make landing pages that stand out and grab the users attention using any tactic that you possibly can (bright text and images, flashing things, audio etc can all work well).

      Tracking is very important so you should either look at Proper202 or CPVLab (which is my personal favorite but has a high price tag for a beginner) for this. You need to ensure you can track keywords effectively before you even start running campaigns.

      By far the most important thing though is just to build a large number of campaigns and trying lots of things out. Once you hit a winner... it's a great feeling!

      Hope that helps.
      I would hit the "Thanks" button for this post, but I think that it wouldn't make any difference for you.
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  • Profile picture of the author Chris Q
    Banned
    I'm very interested on using PPV because I can bid as low as I want per view. I did joined DirectCPV and their minimum deposit is $100 (I'm totally short). I also prefer to target URL's and keywords, but I would agree that URL's are the best.
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    • Profile picture of the author Rukshan
      Originally Posted by lamposproject View Post

      I'm very interested on using PPV because I can bid as low as I want per view. I did joined DirectCPV and their minimum deposit is $100 (I'm totally short). I also prefer to target URL's and keywords, but I would agree that URL's are the best.
      URL's are the best in PPV. Because visitors think popup as a site feature.
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  • Profile picture of the author KC-Coop
    I typically find most of my profitable campaigns with URLs as well. I expand my profitable campaigns with keywords though - they take a lot more optimizing but sometimes they can offer an insane amount of volume.
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    • Profile picture of the author enturpenuer
      What's a good amount of keywords to start out with when testing a PPV campaign?
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      • Profile picture of the author Ryan Dunn
        Originally Posted by enturpenuer View Post

        What's a good amount of keywords to start out with when testing a PPV campaign?
        Really it depends on what your budget permits. You want to give every keyword you enter a fair shot, so if you are running a $4.50 edu offer you want to send at least $9 of traffic to it before you decide it is no good. If your testing 100 urls, plan for $900 in testing (you'll make some of that back).

        With that, you also want to test different landing pages, so budget for that as well.

        Btw, that's just a rule of thumb. There's no definitive number of Keywords to start with. For instance, if you are bidding on Google.com, you could burn through $1k within an hour and might be the only keyword you need.
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        • Profile picture of the author enturpenuer
          Originally Posted by ryan_d View Post

          Really it depends on what your budget permits. You want to give every keyword you enter a fair shot, so if you are running a $4.50 edu offer you want to send at least $9 of traffic to it before you decide it is no good. If your testing 100 urls, plan for $900 in testing (you'll make some of that back).

          With that, you also want to test different landing pages, so budget for that as well.

          Btw, that's just a rule of thumb. There's no definitive number of Keywords to start with. For instance, if you are bidding on Google.com, you could burn through $1k within an hour and might be the only keyword you need.
          Thanks, What some PPV networks I could go with? I've tried findology, clicksor, and Adon. I got over 9k views with Findology and not one conversion. I'm trying to find some good PPV networks.
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  • Profile picture of the author bravo75
    The name of the game with PPV, is test, test and test some more. Everything has to be tracked in order to weed out the bleeders.
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    • Profile picture of the author mark587905
      PPV Training is an essential element that helped me reach new heights. Ensure tracking is working and you understand the data been gathered and optimise, optimise, optimise.

      Target urls and ensure the offer matches the demographics you are targeting.
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