For a Landing page,What is a Good CTR with PPV traffic?‎

10 replies
For a Landing page,What is a Good CTR with PPV traffic?‎I am testing two landing pages ,the total clicks are 250 ,the first landing page CTR is 1.83% ,the second is 3.7%.Is it too low? Please give some advice,thank you.
#ctr #good #landing #page #ppv #traffic‎
  • Profile picture of the author I Can
    first of all you need to know the demographics of the PPV network

    % male
    % female
    ages

    after it you need to find an good niche according to demographics.

    if you don't know the demographics you're practically blind.
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    • Profile picture of the author flashing2008
      Originally Posted by I Can View Post

      first of all you need to know the demographics of the PPV network

      % male
      % female
      ages

      after it you need to find an good niche according to demographics.

      if you don't know the demographics you're practically blind.
      Your answer very useful to me ,I must focus on the demographics of the PPV network,This point was ignored .Thank you
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  • Profile picture of the author ChrisBa
    What's more important IMO is your roi. I've had Lps with a horrible ctr make more money than one with a high ctr. But for your question it depends on the offer, the niche, etc
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    • Profile picture of the author flashing2008
      Originally Posted by ChrisBa View Post

      What's more important IMO is your roi. I've had Lps with a horrible ctr make more money than one with a high ctr. But for your question it depends on the offer, the niche, etc
      As for my offer, the affiliate manager tell me it conversion rate is 4.2% and it is the top offer .
      If my landing page is picture processed by photoshop ,then I add hyperlinks save as index.htlm. will it have effect on CTR?
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  • Profile picture of the author Zeid Makkawi
    Aggree with @Chrisba on this one,
    Focus on ROI would probably the most important thing, but also CTR important because
    it shows if people actually interested with your Ads or not.

    Higher CTR with High ROI would be the best one, and yes the CTR would be varies depends on the offer/niche/trafficsource/hosting/targets/etc.

    From what i research from some blogs and forums, if you can get more then 2% CTR as average with ppv your doing good already.
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  • Profile picture of the author MikeMorgan
    Even though CTR is important ( if you want to improve further ) , you need to focus more on your profits .

    Just check how the profit or ROI of each landing page and focus on the one which brings the most profit .
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  • Profile picture of the author flashing2008
    Thanks for whatel and Mile Morgan's advice, I will mostly focus on the profit that the good landing page bring.Higher CTR with High ROI would be the best one,
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    • Profile picture of the author MattRadford
      PPV is always low CTR just because of the nature of popup traffic. 3.7% for your second landing page is pretty good for ppv.

      But as others have said ctr doesn't really matter what matters is if the clicks convert and you make a good ROI. I've had landing pages with really low ctr (below 1%) that converted well and made decent profit.
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    • Profile picture of the author MikeMorgan
      Originally Posted by flashing2008 View Post

      Thanks for whatel and Mile Morgan's advice, I will mostly focus on the profit that the good landing page bring.Higher CTR with High ROI would be the best one,
      I would definitely agree that a combination of higher CTR and ROI would be good .

      So , just use the higher ROI landing page and try to improve its CTR .

      Mike
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  • Profile picture of the author flashing2008
    use the higher ROI landing page+targeted URL =$$$$.but what's key point for higher ROI?
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