4 replies
I thought I knew what Earnings per click meant but when I look in commission junction and see a 7 day EPC of $285 I get a little bit confused.

That particular EPC is for insurance that pays $6 a lead. I would expect an EPC to be around $0.50. As in, the average click that you send is worth $0.50. The average click you send to a $6 lead can't be $285.

Just wondering if you knew what was going on here and where my thinking is skewed.

Muchos appreciated.
#epc

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