How to convert dating leads 50-70%

by Cash37
29 replies
Im glad everyone enjoyed my post yesterday http://www.warriorforum.com/ad-netwo...month-cpa.html

Today I want to expand on this topic and hopefully this gets someone going.

I see newbies all the time complain that they cannot get a decent ROI on dating, that dating is oversaturated, that XYZ is scrubbing the hell out of them.. but really they are just new to the game and don't know what they are doing. If you promote an offer just like everyone else does... you'll get the same results as everyone else. Below 20% conversion rates, your images getting jacked quicker than a Bugatti in the hood, not making any coin at all.

So what can you do? Promote the offer in a different way! Or as I say.. niche it down!

So here is exactly how I think about dating offers when I set up my campaigns.


--------------------------------------------------------------------
Disclosure:I am giving this campaign away because it is really low volume.
Use this as a guide to SPIN your own profitable campaigns from it.

--------------------------------------------------------------------



First and foremost, what I dont do. I DONT go to my CPA Network, grab my Mate1 and True.com links, hit up Google images for "sexy girls" and roll the dice on all red blooded American males 18-35. There are big affiliate companies that do this, but they are running on crazy thin margins with volume. Think spending 10k a day to make 1k. They can afford to do that, some of us have to hustle smarter to compete with that.

What I do is first go through my networks and look for niche dating offers. I put all my niche links in a notepad file for easy reference. Usually this will be Indian, Jewish, BBW and Black Dating offers. I dont always run these offers but I do test them. I also pull my generic True.com or whatever links as well.

Then I think about WHO am I going to talk to in my ad? This is IMPORTANT. Why? Because different guys and girls are attracted to different types of people. You can pull some data over from OkTrends if you need the stats to believe it.

Mandatory reading: How Your Race Affects The Messages You Get « OkTrends

Check out the LAST chart there. "Would you strongly prefer to date someone of your own skin color/racial background?"

From this data you will see that only white women absolutely prefer their mate to be their race. Everyone else pretty much doesn't care! What does that mean for us? Profits!

So before you go grab that blond bimbo and slap here all over your ads.. be sure to test some Black girls, Indian girls, Asian girls, Jewish girls, and Mexican girls in there as well.

What I also do is niche my campaigns down by the race connection I am targeting. The example I will share with you are white/black guys and Asian women.

For this I used the Asian Beauties offer, and a generic dating offer as well. I then went on Google and instead of Google Imaging "cute Asian girls" I Googled "Hottest Asian Women 2011." I swear, this was research!



I saved the names of all the Asian models to a notepad list and took note of what they looked like. Their facial features, hair style, and body type. I then went on Google Images and some other places (you'll have to figure this out for yourself, sorry) and pulled images of Asian females who looked similar to the hottest Asian models!

Now I had my keyword list (Asian model names) and my images (the females I found who looked like them). I then started a Facebook campaign using that data.

My ads, targeted to fans of the hottest Asian Models were bound to convert.

A quick word on adcopy:

Please dont use "Meet a Girl!" or "Want a Girlfriend?" those style of ads are played out. They work, but don't get you the type of CTR when you are bold. Challenge the user. Insult his manhood. Make him your b*tch as he clicks through the ad.

My ads are usually along the lines of:
Asian Girls are Better.
Our members are hot and looking to date a real man today. Fit the bill? Sign up today.

Can You Handle An Asian?
Like Asian girls? These girls are hot and looking to date a real man today. Are you ready? Sign up today.

See how that works? If you like Asian girls you are going to click that ad over the lame "Like Asian Girls?" "Boyfriend Wanted!" ads.

It's the same concept as these ads you see everywhere:



This campaign had really low volume, and I probably could have expanded it to a bigger audience or took it to another advertising network.

That's basically it. And this was basically a free WSO. I hope someone out there gets some value from this, let me know if you have any questions and I'll do my best to share what I can.


#5070% #convert #dating #leads
  • Profile picture of the author Matthew NY
    Thats a sick picture. Thanks for the great post too!
    Signature


    Want to see $500 days? Click Above!
    I will guide you the whole way there.
    {{ DiscussionBoard.errors[4829458].message }}
  • Profile picture of the author InfinityNetwork
    I agree that niches (and variety) can be the way to go ... if you are the only one targeting a particular group of people you will be targeting a smaller group but reaching (and converting) a bigger percentage of that group.
    Signature

    Suzanne
    Infinity Network Affiliate Program
    Including PassionSearch.com Personals

    {{ DiscussionBoard.errors[4829591].message }}
  • Profile picture of the author ChrisBa
    haha.. i remember that one ad from pof
    {{ DiscussionBoard.errors[4829991].message }}
  • {{ DiscussionBoard.errors[4831349].message }}
  • Profile picture of the author socialcatalog
    That was great post . Loved the idea .
    Signature

    My Blog gadgetstip.com , I love to write about gadgets

    {{ DiscussionBoard.errors[4831365].message }}
  • Profile picture of the author Omid
    Thanks for the quality post. I really appreciate that.

    ~ Omid
    {{ DiscussionBoard.errors[4831542].message }}
  • Profile picture of the author Kevin Rayman
    Solid post man!
    Really liked this:
    For this I used the Asian Beauties offer, and a generic dating offer as well. I then went on Google and instead of Google Imaging "cute Asian girls" I Googled "Hottest Asian Women 2011." I swear, this was research!
    Like if you did research...
    {{ DiscussionBoard.errors[4834144].message }}
  • Profile picture of the author Aviator Joe
    definitely lots of value, lots of takeaways
    +++
    Signature
    Are You Serious About Affiliate Marketing?

    If You Are SICK of Being Stuck in the Affiliate Rat Race, CLICK HERE
    By Professional Marketers. For Professional Marketers.
    Got this product All I can say is WOW
    {{ DiscussionBoard.errors[4834362].message }}
  • Profile picture of the author Noirmaybe
    Thanks once again for sharing your teqniques !

    3 Questions:

    1- Which network are you getting your Offers from?
    2. What ad network to you use to primary promote your ads?
    3. Do you choose offers if they aren't specific niche but promote them as such? [Ex. Would you take a True.com offer but only target Asians ?]
    {{ DiscussionBoard.errors[4835360].message }}
    • Profile picture of the author Cash37
      Originally Posted by Noirmaybe View Post

      Thanks once again for sharing your teqniques !

      3 Questions:

      1- Which network are you getting your Offers from?
      2. What ad network to you use to primary promote your ads?
      3. Do you choose offers if they aren't specific niche but promote them as such? [Ex. Would you take a True.com offer but only target Asians ?]
      1. Im with a lot of networks. People focus too much on this, literally I just run with who I feel is the best fit for me. I don't need a bunch of contact, just a AM I can get to when offers go down or when I need help rotating and picking offers. That happens to be Maxbounty, PKM, and sometimes Peerfly.

      2. I use pretty much anyone that has traffic. Facebook and POF primarily, but they aren't the only games in town either.

      3. Yes. Some offers ask you not to do this though so keep that in mind.
      {{ DiscussionBoard.errors[4835872].message }}
  • Profile picture of the author Mahmoud Selman
    Great post, Thank you for sharing cash37.
    {{ DiscussionBoard.errors[4835425].message }}
  • Profile picture of the author bryce10
    I really like your take on the ad copy on getting at their manhood. Thanks for the information.. I will def. be implenting some of this.
    {{ DiscussionBoard.errors[4835551].message }}
    • Profile picture of the author Jesse M
      Thanks for the post. Gave me a few ideas
      {{ DiscussionBoard.errors[4835729].message }}
  • Profile picture of the author Naveen K
    Awesome post mate !
    Thanks so much for sharing.
    Signature

    PPV PowerStar ____[WSO of the Day]____
    Make Constant Income with PPV Traffic

    $$$$$$~~~~>> BoxOfAds.com - Best PPV SPY Tool- use Coupon Code "NAVEEN50" to get $50 Discount<<~~~~$$$$$$
    {{ DiscussionBoard.errors[4836286].message }}
    • Profile picture of the author patcharapna
      Thanks for sharing..and your post is awesome.I will try it.
      {{ DiscussionBoard.errors[4841297].message }}
  • Profile picture of the author storemerchant
    thanks for info bro
    {{ DiscussionBoard.errors[4842155].message }}
  • Profile picture of the author CPABeyond
    Great information!

    Nice share
    {{ DiscussionBoard.errors[4876108].message }}
  • Profile picture of the author Rosner
    Thank you, this post was fantastic.
    {{ DiscussionBoard.errors[4996094].message }}
  • Profile picture of the author johnny125
    It was really "out of the box" - I liked this strategy. I will surely will tweak it, spin and use it
    {{ DiscussionBoard.errors[4996340].message }}
  • Profile picture of the author Duce
    Thanks for the free wso...I mean tips. lol...
    The point of your post...if you do what everyone else is doing
    you make what everyone else is making...Think outside the box.

    Eugene
    {{ DiscussionBoard.errors[5005278].message }}
    • Profile picture of the author dark witness
      Great post, thanks for the tips
      {{ DiscussionBoard.errors[5006287].message }}
  • Profile picture of the author serekesh
    Thanks for sharing.
    {{ DiscussionBoard.errors[8111758].message }}
  • Profile picture of the author azad
    Thanks for sharing your working strategy. Thanks much!
    {{ DiscussionBoard.errors[8604360].message }}
  • Profile picture of the author sunny9495
    Good Post...Thanks for the share...
    Signature
    {{ DiscussionBoard.errors[8604422].message }}
  • Profile picture of the author Dan67
    The "Asian Beauties" website is a huge scam. It's run by the same people that run the Anastasia websites. I've been investigating that website for a year and a half.

    The owners of these websites advertise for girls in local newspapers - the women you see on the websites are hired to chat to men and write "letters", although most letters are written by a team of men. The women (who appear on camera to chat) get paid a commission for each man they talk to. Men are being scammed out of millions of dollars every year.

    So unless you have no morals/ethics I would avoid promoting the "Asian Beauties" offer.
    {{ DiscussionBoard.errors[8606553].message }}
  • Profile picture of the author milanopcclub
    Are you saying that you never use landing pages
    bacause every one who talks about cpa talks about lp
    so do you use lp??
    {{ DiscussionBoard.errors[8606630].message }}

Trending Topics