What's the average CTR on Facebook?

14 replies
I can't get past .04 on any of my ad copies..

What CTR do u guys usually get?
#average #ctr #facebook
  • Profile picture of the author nicnac03
    Depending on the offer. I usually get between 0.1 to 0.5. It's a good idea to keep testing for a better CTR as it will give you DIRT CHEAP clicks.
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    • Profile picture of the author IdeaViator
      There is no average CTR. There are only good and bad ads.

      Use crazy, funny, emotional images. People on facebook don't want to buy, they want to have fun. Btw. Images similar to Your avatar should perform well
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  • Profile picture of the author williamrs
    I usually set my initial goal to 0.1%, which is reachable and decent. But, sometimes, it's possible to reach 0.2%+, so there is no reason to settle for 0.1%.

    0.04% is probably to low for pretty much any campaign, so you really have to improve your ads. Try to use more specific interests, test different images (make some changes on them using Photoshop or GIMP) and also use different approaches and ad copies. Chances are that you can reach 0.1%, so keep testing ads. With 0.04% your CPC will be too high and it wil be tough to turn a positive ROI.


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  • Profile picture of the author blillard
    Gotta work on finding those right images then work on your copy, But images first.
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  • Profile picture of the author harrisunderwork
    0.3 - 0.6 all the time after that I scrap the ad.
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  • Profile picture of the author QtoBrooklyn
    Yeah i guess i need to test more images and narrow down my demographics.. I'm trying to promote a fan page i made with an e-mail submit offer in it.. I've seen some of them that have 1000+ 'Likes' and i have no idea how these people achieve that..
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  • Profile picture of the author silverace
    When you go international you even can get 1-2%
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  • Profile picture of the author aminur
    Originally Posted by shimmi View Post

    I can't get past .04 on any of my ad copies..

    What CTR do u guys usually get?
    0.03 is good as others said it depends on your niche and target audience. If you have laser targeted audience then you can do good damage with 0.01
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  • Profile picture of the author dking1
    I am thinking of advertising on face book but can somebody tell me how good the ads do and do you get good converting ratio with cheap clicks
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  • Profile picture of the author Same
    I'm new with Facebook. My one campaign has 0.4% CTR. I'm banking very good with it, and fans coming to my fan page so fast!

    Other campaigns 0.2%+-

    Why 0.1% is good for you? CTR like this not makes me any profit at all!

    Originally Posted by silverace View Post

    When you go international you even can get 1-2%
    Wow ? :confused: I'm even scared to try international offers.
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    • Profile picture of the author silverace
      Originally Posted by Marxy View Post



      Wow ? :confused: I'm even scared to try international offers.
      There is a ton of money to be made with international dating. some countries are really unsaturated and therefore will get you a higher CTR. countries like indonesia, brazil and argentina have huge amounts of traffic which also is ridicilously cheap!
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