What does incentive traffic mean?

29 replies
Hey all,

What does incentive traffic mean?

And also, what is a decent EPC?

Thanks

Pete
#incentive #traffic
  • Profile picture of the author Midas3 Consulting
    Originally Posted by SaSeoPete View Post

    Hey all,

    What does incentive traffic mean?

    Thanks

    Pete
    Hi Pete,

    Generally speaking it means you can incentivise the traffic sent to an offer.

    For example:

    Fill in 5 CPA offers and I'll give you an IPOD.

    That's incentivized traffic.
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  • Profile picture of the author SaSeoPete
    Ah right on.

    Thanks.

    Do you know what is a good EPC? I mean, which is the minimum EPC you should look for when promoting a product, or does it not really matter?
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  • Profile picture of the author TFLNetwork
    It depends on the product. Say you are promoting something that pays out $0.50 rather than $50.00
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  • Profile picture of the author PabloVTB
    Earns per Click is calculated this way:

    Conversion Earnings / Amount of clicks = Earnings per Click

    It basically means that, if, for example, your EPC is USD$0.5, for your campaign to break even (no loss, no profit), you have to pay USD$0.5 per click.
    If you payed anything below that amount per click, you would be making profit
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    • Profile picture of the author clintprexis
      Originally Posted by PabloVTB View Post

      Earns per Click is calculated this way:

      Conversion Earnings / Amount of clicks = Earnings per Click

      It basically means that, if, for example, your EPC is USD$0.5, for your campaign to break even (no loss, no profit), you have to pay USD$0.5 per click.
      If you payed anything below that amount per click, you would be making profit
      Thanks for this information! It helps me with my journey in CPA!
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  • Profile picture of the author SaSeoPete
    Ah right on thanks. So the higher the EPC the better, or am I getting this wrong?
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    • Profile picture of the author PabloVTB
      Originally Posted by SaSeoPete View Post

      Ah right on thanks. So the higher the EPC the better, or am I getting this wrong?
      Exactly

      It can also be a measure for your convertion rates. Let's say for example that your offer is worth USD$20, and from 1 click you generated 1 lead: EPC= $20, Conversion Rate 100%

      Or, 25 Clicks, 3 Leads: EPC = 60$/25 = $2,4
      So you can estimate a conversion rate of approx. 10% just by seeing that number

      EPC is just an average that tells you what amount of money you would have made per click, if all you're clicks had converted
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    • Profile picture of the author adarwish
      Originally Posted by SaSeoPete View Post

      Ah right on thanks. So the higher the EPC the better, or am I getting this wrong?
      The higher the EPC the better because it gives you more room for spending money on getting traffic there and still being profitable.

      That said, don't write off campaigns with lower EPC's, they may actually be more profitable.

      Say you're getting an EPC of $0.10, it's small, but if you're only spending $0.01 on every click, that's a 900% return on your investment (ROI).
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      • Profile picture of the author robbyst
        It always has to do with offering the carrot to make people do something for you!
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  • Profile picture of the author WhosMaverick
    Is there still good money to be made with incentivised offers?

    i.e building a solid site with dozens of offers for customers to fill out in exchange for ....whatever you think off?

    Or are they dying out?
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    • Profile picture of the author AdscendTony
      Originally Posted by WhosMaverick View Post

      Is there still good money to be made with incentivised offers?

      i.e building a solid site with dozens of offers for customers to fill out in exchange for ....whatever you think off?

      Or are they dying out?
      There is still tons of money to be made with incent offers. You just need good content. Have you created anything yet?
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  • Profile picture of the author Spiderman4050
    this really cool information. There are some people who do know about these
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  • Profile picture of the author azmanar
    Hi,

    This info is very useful for me. Thank you !

    I have been wondering the meaning of incentivize and some people were just using the short " incent ". I've checked dictionaries but it doesn't make sense.

    You guys put the word into context.

    So if someone filled-up a form on my site or join my Mailing List , he gets a free gift from me. This is incentivize, right?

    I hope I'm correct.
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  • Profile picture of the author William2010
    Yes.. you can offer him anything you like, including cash for completing the offers, that is hard incent and you must verify it before you do that if that offers allows cash incent
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    • Profile picture of the author azmanar
      Hi Will,

      Thank you for your insight.
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      === >>> Tomorrow Should Be Better Than Today

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  • Profile picture of the author jexson_paul
    Originally Posted by SaSeoPete View Post

    Hey all,

    What does incentive traffic mean?

    And also, what is a decent EPC?

    Thanks

    Pete
    Providing something after received anything .

    i told-

    "You would get a Mobile phone after successful survey. "
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  • Profile picture of the author QuinNguyen
    Most of incentive offer paid out is very low for some reason. Rocketprofit is a good network that had lots of incentive offer
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  • Profile picture of the author jmaresca2005
    Incentive is something that incites or tends to incite
    to action or greater effort, as a reward offered
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  • Profile picture of the author james3587
    So can I use GPTs for Maxbounty?
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    • Profile picture of the author mtmjohn
      Originally Posted by james3587 View Post

      So can I use GPTs for Maxbounty?
      You can only use GPTs for the incentivizable offers in Maxbounty.
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      • Profile picture of the author Masum492
        Originally Posted by mtmjohn View Post

        You can only use GPTs for the incentivizable offers in Maxbounty.
        So, can I use Micro jobs sites for incentive offers of MaxBounty?
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        • Profile picture of the author CreativesLinda
          Originally Posted by Masum492 View Post

          So, can I use Micro jobs sites for incentive offers of MaxBounty?
          Absolutely not. No incentive offers, from any network, are allowed to be used on those types of sites. Doing offers isn't a job. It's about advertisers making money and getting prospective future customers from the information they get from the offers.
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  • Profile picture of the author CreativesLinda
    Originally Posted by SaSeoPete View Post

    Hey all,

    What does incentive traffic mean?

    Thanks

    Pete

    I've been involved with incentive affiliate marketing for almost 5 years now. I'll give you a more detailed explanation in a minute but, in a nutshell, incentive means that someone will receive something in return for completing an offer, if the information provided in the offer is accepted by the advertiser. That incentive could be in the form of points or cash or gift cards or gifts or virtual currency. There's also a 'new' incentive called content locking. A person will be permitted to continue further on the site they're on if they complete an offer. The incentive is being allowed to see the content on the site.

    There are various types of incentive offers that are basically the same as other offers - email submits, zip submits, surveys, trial offers, etc., but they generally pay a lot less than non-incentive offers.

    There are different types of sites that can offer incentives. Social networking sites and games sites offer virtual currency as an incentive for completing offers. The virtual currency can be used to 'purchase' whatever virtual items are available that pertain to the game or the site.

    The type of incentive site that I'm most familiar with is the GPT site - Get Paid To. With GPT sites you sign up to become a member, totally free, and for every credited offer you receive a specific number of points or an amount of cash. Based on the site's requirements, you can cash out your cash when you've reached minimum cash-out ($1, $5, $10, etc.,), and receive your payment however you choose based on the options the site makes available. With points, you can convert them to cash sometimes or use the points to 'buy' gift cards or other items available for 'purchase'.

    I started working on GPT incentive sites, as a member of various sites, about 5 years ago to make extra money. After doing that for a while, I decided that I wanted to have a bigger piece of the pie, so to speak, and I opened my own GPT site, Bowling for Cash, and that was over 4 years ago. Up until 2 years ago I was working full-time so that was just a part-time venture. Two years ago I got laid off and decided that I didn't want to ever be employed by anybody again so that I could control my own fate, so I decided to start an affiliate network and I opened Campaign Creatives about a year and a half ago. They say to go with what you know, and I know the incentive side of affiliate marketing because I started from the bottom as a member and worked my way up, so that's the area on which I've been focused.

    A lot of advertisers and networks look down on incentive sites, and there were quite a few times when I thought incentive offers would go away forever. But........the incentive market can be very lucrative because those people would never be reached without the incentive. They would never, ever complete an offer on a website without getting something for doing it.

    So that's pretty much the explanation of how incentives work in affiliate marketing. Hope that helps!
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    • Profile picture of the author jackyt09
      Originally Posted by CreativesLinda View Post

      I've been involved with incentive affiliate marketing for almost 5 years now. I'll give you a more detailed explanation in a minute but, in a nutshell, incentive means that someone will receive something in return for completing an offer, if the information provided in the offer is accepted by the advertiser. That incentive could be in the form of points or cash or gift cards or gifts or virtual currency. There's also a 'new' incentive called content locking. A person will be permitted to continue further on the site they're on if they complete an offer. The incentive is being allowed to see the content on the site.

      There are various types of incentive offers that are basically the same as other offers - email submits, zip submits, surveys, trial offers, etc., but they generally pay a lot less than non-incentive offers.

      There are different types of sites that can offer incentives. Social networking sites and games sites offer virtual currency as an incentive for completing offers. The virtual currency can be used to 'purchase' whatever virtual items are available that pertain to the game or the site.

      The type of incentive site that I'm most familiar with is the GPT site - Get Paid To. With GPT sites you sign up to become a member, totally free, and for every credited offer you receive a specific number of points or an amount of cash. Based on the site's requirements, you can cash out your cash when you've reached minimum cash-out ($1, $5, $10, etc.,), and receive your payment however you choose based on the options the site makes available. With points, you can convert them to cash sometimes or use the points to 'buy' gift cards or other items available for 'purchase'.

      I started working on GPT incentive sites, as a member of various sites, about 5 years ago to make extra money. After doing that for a while, I decided that I wanted to have a bigger piece of the pie, so to speak, and I opened my own GPT site, Bowling for Cash, and that was over 4 years ago. Up until 2 years ago I was working full-time so that was just a part-time venture. Two years ago I got laid off and decided that I didn't want to ever be employed by anybody again so that I could control my own fate, so I decided to start an affiliate network and I opened Campaign Creatives about a year and a half ago. They say to go with what you know, and I know the incentive side of affiliate marketing because I started from the bottom as a member and worked my way up, so that's the area on which I've been focused.

      A lot of advertisers and networks look down on incentive sites, and there were quite a few times when I thought incentive offers would go away forever. But........the incentive market can be very lucrative because those people would never be reached without the incentive. They would never, ever complete an offer on a website without getting something for doing it.

      So that's pretty much the explanation of how incentives work in affiliate marketing. Hope that helps!
      Hi,

      Could you tell me a little clearly about that campaign?
      I want to make a incentivized site too, but I dont know where I can find site source code for this kind.

      Jacky
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      • Profile picture of the author CreativesLinda
        Originally Posted by jackyt09 View Post

        Hi,

        Could you tell me a little clearly about that campaign?
        I want to make a incentivized site too, but I dont know where I can find site source code for this kind.

        Jacky
        I'm not sure I understand your question, Jacky. Do you want to open a GPT (Get Paid To) incentive site where members join and complete surveys or register for newsletters or fill out email submit offers, etc.?
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  • Profile picture of the author badboy_Nick
    Originally Posted by SaSeoPete View Post

    What does incentive traffic mean?
    Its giving something away for free in return for the customers data. In other words, its like standing outside a pub at mindight offering every drunk hobo another free beer for signing up to something. Obviously, this produces some of the worst type of leads and most merchants dont like these.

    Any questions just let me know,
    Nick
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    • Profile picture of the author Hubby
      Hi badboy,
      Thanks for your input, that helps me pass on it for now anyway.
      Appreciate your getting right to the meat of the matter as to how
      the merchants tend to look at it.
      Lee
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      • Profile picture of the author Bosco
        I definitely want to get into CPA but I find it confusing and I don't understand much of the terminology.

        Incentives can be confusing because some offer are themselves incentives, so to speak. Like 30 days of free Netflix. Then you have the matter of it they allow you to give an incentive to offer their incentive. ;-)

        Add to it the twist of using their offer as an incentive for your blog reader to leave a comment, as in, "Leave a comment to get 30 days of unlimited movies the TV shows."

        (That would fall under content locking, I believe, and sometimes a merchant will allow incentives but not content locking, and vice-versa, although, technically they both could be called incentives.)

        That strategy seems like a great one for the affiliate marketer. She gets people to comment on her blog who otherwise would not comment, thus helping her se rankings, and her reward to those blog commenters is going to make her money when they sign up for the free trial.
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        Have you started ANY prepping yet? Got some back up food and water at least? (Just askin')
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  • Profile picture of the author Bundberg
    One form of incentive traffic is a traffic from credit based safelists, that´s what my affiliate manager said
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