High CTR - potentially dumb question

6 replies
Hey guys, I'm thinking about getting into PPC + CPA offer and such. I'm pretty new to this and I know I should start smaller and I will but I have a question for the future.

I do not know if this is average or not for ppc but here is what I would like to do:

I would like to achieve a pretty high CTR ad like around 1.5% for a $1 CPM. So, as you guys know I would be getting 15 clicks for a CPM which costs $1.

If my conversion rate for the offer was 2% and had a payout of $40. That would mean i would get $80 per 100 clicks.

So for 100 clicks that would cost about $7. Meaning, I would make about about $73 from a $7 investment.

I know there are other factors that would change things like cost of a CPM and the CTR.

But, is something like this in reality to do or it would be way harder to achieve something like this.

I realize a 1.5% CTR is pretty hard to achieve but I believe through testing and outside help I could get this.

I'm not sure if this was a dumb question or not, I'm just looking for some expertise on this.

thanks,Conno.
#ctr #dumb #high #potentially #question
  • Profile picture of the author espresso
    1.5% is achievable
    I have a campiagn at the moment and am getting an average of about 1.3 with the highest KW getting 3%+
    However the traffic has stopped converting at the moment - no sales in the last week and now in neg equity
    Where are your sums coming from the $73 are you selling something or is it CPA
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  • Profile picture of the author Keen creations
    Well actually its one of the top gravity on clickbank and in the health niche (i bet you could find it) but ya.

    I'm hoping to do big media buys one day so that traffic wont be the issue just converting and getting a good CTR.
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  • Profile picture of the author Matthew NY
    It may be slightly high in the scheme of things, but there's nothing bad about having high goals. I'd say shoot for it. You have nothing to lose and everything to gain. Never sell yourself short.

    It sounds cliche but in business, anything is possible - Go for it!
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    • Profile picture of the author Keen creations
      Originally Posted by Matthew NY View Post

      It may be slightly high in the scheme of things, but there's nothing bad about having high goals. I'd say shoot for it. You have nothing to lose and everything to gain. Never sell yourself short.

      It sounds cliche but in business, anything is possible - Go for it!
      appreciate the inspiration.
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  • Profile picture of the author StoneWilson
    1.5% would be a little hard for newbie like you and me at the begnning, because there are so many tests we need to do. Of course it's achievable, but you need good traffic resources, eyecatching ads and landing page, and the most important thing, a good offer.
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    • Profile picture of the author Keen creations
      Originally Posted by StoneWilson View Post

      1.5% would be a little hard for newbie like you and me at the begnning, because there are so many tests we need to do. Of course it's achievable, but you need good traffic resources, eyecatching ads and landing page, and the most important thing, a good offer.
      thanks for input.
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