27 replies
I would be using facebook to promote my CPA offers.
i have a question when creating an ad, what images should i put?
since a lot of images are copyrighted, i was thinking of getting them on free royalty images.
also when creating an ad, how do you most likely to get approve on the ad?
#ads #facebook
  • Profile picture of the author harrisunderwork
    Depends on what type of offers you are going to promote.
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  • Profile picture of the author hilarious89
    Well, I think almost every CPA offers has its own banner. You can use those Banners to create ads. I don't think they are copyright protected.

    But as alot of affiliates are now promoting CPA offers using FB is I suggest you to make a unique Banner for that offer by our own and create ads with that banner. It sound like bull**** but who knows this step can increase on rate of conversion.
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  • Profile picture of the author Pakblogger2012
    Very nice discussion going on,I would add thatFacebook is a great tool to increase Amazon KDP sale.
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    • Profile picture of the author hilarious89
      Originally Posted by Pakblogger2012 View Post

      Very nice discussion going on,I would add thatFacebook is a great tool to increase Amazon KDP sale.
      O really !
      How much you are making (money) per month from Amazon? If it seems profitable to me then I would give a try.
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  • Profile picture of the author Aysha
    I get my images from google image search.
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  • Profile picture of the author AnilK
    Originally Posted by fnoperi1 View Post

    how do you most likely to get approve on the ad?
    Read through their terms and conditions carefully. Also check the mywot rating and avoid offers that have a negative reputation there, as Facebook usually doesn't take too kindly to these offers.
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  • Profile picture of the author Wilco de Kreij
    What kind of image to use totally depends on the niche, the demographic your targeting, etc. On average it's best to use "realistic" images instead of "perfect" images. If you're setting up a dating campaign for instance, don't go for the shiny models that look perfect, but go for the webcam-shots from "average girls" that look achievable.

    You can also play with some features to get more attention, such as a red border, different shapes, etc.

    Good luck!
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  • Profile picture of the author prismkuet
    What type of image will you use, totally depends on the product you want to sell and the interest of your target group. My idea is creating something that will attract your target people. You can find a lot of pictures in the web without copyright
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  • Profile picture of the author fnoperi1
    Oh, wow thank you guys
    right now i have 1 CPA offer of iPhone submit, I'm just using an iPhone image.
    i tested out 8 different images, & i chose the best one.
    my best one is a ctr of 0.181%, & 55,000 impressions, i don't know if its good or bad, but so far i have 115 clicks. i need to break even because my CPC is expensive, but I'm noticing dropping a lot.
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    • Profile picture of the author Wilco de Kreij
      Originally Posted by fnoperi1 View Post

      Oh, wow thank you guys
      right now i have 1 CPA offer of iPhone submit, I'm just using an iPhone image.
      i tested out 8 different images, & i chose the best one.
      my best one is a ctr of 0.181%, & 55,000 impressions, i don't know if its good or bad, but so far i have 115 clicks. i need to break even because my CPC is expensive, but I'm noticing dropping a lot.
      Don't forget to do split-testing on the LP as well!
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    • Profile picture of the author david15923
      Originally Posted by fnoperi1 View Post

      Oh, wow thank you guys
      right now i have 1 CPA offer of iPhone submit, I'm just using an iPhone image.
      i tested out 8 different images, & i chose the best one.
      my best one is a ctr of 0.181%, & 55,000 impressions, i don't know if its good or bad, but so far i have 115 clicks. i need to break even because my CPC is expensive, but I'm noticing dropping a lot.
      How many conversions so far? How much money spent?

      Thanks, keep going
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      • Profile picture of the author fnoperi1
        43 bucks spent. my CPC started at .80c, & now its 0.30c.
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  • Profile picture of the author costi
    And how much money did you earn till now? After a while you must change the picture, because the people start to get tired of the same image and are not clicking anymore, and also you can start changing the demographics.
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    • Profile picture of the author fnoperi1
      Right now $10
      i know I'm losing money because my bid is at 0.20, & ctr is .168.
      i don't know if i should continue with the ad or kill, & create another CPA email submit.
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      • Profile picture of the author david15923
        Originally Posted by fnoperi1 View Post

        Right now $10
        i know I'm losing money because my bid is at 0.20, & ctr is .168.
        i don't know if i should continue with the ad or kill, & create another CPA email submit.
        You should have picked another offer right from the start, because 'iphone' is so competetive that even with a good CTR (which is your case) it's hard to get profitable. What you can try to do is you can try to change that to CPM because CPM is cheaper then CPC (it will probably lower the cost some cents in the beggining), and because you have a CTR of 0.15% you will get 3 clicks per 2000 impressions, but you are only paying for 2K impressions, so for example, if you have a CPM of 15 cents it will only cost you 10 cents per click.

        Think this way next time when your picking an offer: offer pays 2$, CPC is 20 cents in the Iphone niche, if you have a 5% CR you'll make 10$ every 100 clicks, but for those 100 clicks you'll have to pay 20$, so that's a negative ROI.

        If you can find a less competetive niche (almost every other niche is less competetive then Iphone ) like a particular game, you'll be bidding MUCH less. Let's imagine that you get an offer that is converting at 5%, pays 2$. CPM is 10 cents, if you have a CTR of 0.15% you'll be paying ~0.06$/click, which means you'd have a 4$ profit (40% ROI). The higher the payout of the offer, the more money you'll have to spend to optimize, but the reward is also bigger, so don't forget to choose offers according to your budget.
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        • Profile picture of the author fnoperi1
          Thank you
          i already switch my CPC to CPM on my offer, i will see how it goes.
          i'm gonna run multiple offers that are less competitive.
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          • Profile picture of the author david15923
            Originally Posted by fnoperi1 View Post

            Thank you
            i already switch my CPC to CPM on my offer, i will see how it goes.
            i'm gonna run multiple offers that are less competitive.
            Give us an update soon
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      • Profile picture of the author ProfWP
        Originally Posted by fnoperi1 View Post

        Right now $10
        i know I'm losing money because my bid is at 0.20, & ctr is .168.
        i don't know if i should continue with the ad or kill, & create another CPA email submit.
        The CTR at .168 is EXCELLENT!
        - Switch to CPM.
        - Create more creative with the same targeting. People get sick of the same ads really fast..
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  • Profile picture of the author JeremTheMarketer
    The first question I ask myself when I am running a facebook campaign is this one: Would I click that image?
    Answering yes honestly, I use it.
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  • Profile picture of the author Chronic IM
    Hello!

    Not all images are copyright protected, I mean most of them aren't. Though, there are great images you can fin via google image search. You should at least try searching for a banner. I hope that helped you in a way or so.
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  • Profile picture of the author MotiveTeresa
    It's always good to split test your offers. Different images, different ad copy, etc.
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  • Profile picture of the author inyourzip
    I would run at least 5 or more ads all going to the same offer. Test different ads and keep the ones making you the most money. Use different keywords for each ad and try not putting all your keywords into just one ad.
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  • Profile picture of the author Manoj V
    While getting Google images use advanced search where you'll get an option for using it commercially and modifying it. For getting ads approved you have to be familiar with their TOS. Also many of the URLs of CPA offers are blacklisted by Facebook and hence you would need to redirect them using yoru own domain.
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  • Profile picture of the author marjram
    Thanks for the great info here, I'll be going to promote through facebook ads.
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  • Profile picture of the author zaifulamri
    I like it bro
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  • Profile picture of the author imgrind
    Originally Posted by fnoperi1 View Post

    I would be using facebook to promote my CPA offers.
    i have a question when creating an ad, what images should i put?
    since a lot of images are copyrighted, i was thinking of getting them on free royalty images.
    also when creating an ad, how do you most likely to get approve on the ad?
    Facebook is currently one of the best sources of traffic out there to promote CPA offers because of the amount of volume they have and the laser targeting they offer.

    When you design your creative you want to keep in mind that you're going to be interrupting the visitor from browsing the site. Therefore you HAVE to get their attention. Facebook also rewards advertisers for high CTR (click through rate) so you want to use headlines and images that jump out. Also don't be afraid to elicit an emotional response.

    There are several places you can get creatives from. One of the easiest for me is to go to the advertiser's landing page you're promoting and see what images they use. Ask for their permission and use them if possible. This will increase your conversion rate.

    Approvals at Facebook are on a case by case basis. I recommend reading through their terms and conditions to ensure your offers meet those requirements.

    Good luck!
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