Converting Campaign Suddenly Stopped Converting?

by willyboy104

Posted: 12 years ago 7 replies

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I have a campaign running through Traffic Vance and Lead Impact, in to Neverblue it's a direct campaign and for the past two weeks I have been getting sales everyday.

However, the last three days has seen similar amounts of spend but absolutely 0 sales...

Does anyone have any idea why this may be???

I have checked and the offer is still running, I just can't understand it at all!

#campaign #converting #stopped #suddenly

PPV Affiliate 12 years ago

Can you split test the same offer on another network? What's your frequency cap set at?
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Greedy 12 years ago

- The weekend? Pause it till Monday and try again.

- Test another offer & Frequency Cap like PPV Affiliate suggest.

I think your best bet is to test another offer.
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TheProfitKing 12 years ago

Split-test networks and offers and pay attention to week parting as well.
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Cash37

12 years ago

Originally Posted by willyboy104

Is it a physical product or a CPA offer?

Is it seasonal? Remember this is back to school time and the beginning of fall

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willyboy104 12 years ago

The offer should definitely convert all the time, and since students are now going back to University in the UK the offer should be doing better than previously.

The weekends should prove to be a stronger part of the week, the only downside would be it's getting close to pay day so people have less cash to spend.

I have split test, I am going to try split testing with yet another offer similar to this one.

In regards to frequency capping, what would you suggest?
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Pava 12 years ago

I see the same thing. Leadimpact. I have good lp ctr but no leads.
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- speedylikesKJ 12 years ago
  
  well theer could be many reasons , as others suggested try split testing , i do have experienced some offers at start convert very well but once you do start sending good traffic volume they do die ..
  
  Its possible that they convert only on certain days or advertiser is scrubbing who knows , best bet is to split test between networks and also try to gather more data and see on which days they do convert well
  
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Converting Campaign Suddenly Stopped Converting?

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