Facebook >>> Squeeze Page. What's A Good Conversion Rate?

10 replies
Hello, I've posed this question but wanted more input, so here it is:

Lets say you're running Facebook traffic to a squeeze page, what would be an acceptable conversion rate before you said "Ok, I've got a good enough conversion, I'm going to scale this campaign to other traffic sources".
#&gt&gt&gt #>>> #conversion #facebook #good #page #rate #squeeze
  • Profile picture of the author sufeyh
    Hi Idris,

    Thanks for your PM and advice, sorry this is out of topic but I don't have enough posts to reply you yet. Its nice to meet a fellow IMer from singapore do you want to connect with twitter or facebook if you own an account there?
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    • Profile picture of the author IdrisSG
      @sufeyh: Sure, why don't you post your Skype ID or Gmail address here and I'll send you a reply. I do not have Facebook or Twitter.

      @MikerFocus: Thanks, that's something I'll do. If its successful, keep running it while, exploring other sources of traffic.
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      • Profile picture of the author sufeyh
        Alright add me up on skype: sufeyhh
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  • Profile picture of the author MilkerFocus
    It depends on your purpose. In my opinion, if your CR is great, you should keep running it. At the same time, invest more time to learn other traffic source.

    Marcus
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  • Profile picture of the author AdsWorkshop
    The conversion rate is irrelevant. Is the offer profiting consistently? If so, then it's time to expand to other sources.
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    • Profile picture of the author Anil Kint
      Did you calculate the EPC ?
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      • Profile picture of the author IdrisSG
        It depends on your purpose. In my opinion, if your CR is great, you should keep running it. At the same time, invest more time to learn other traffic source.



        Thanks once again MikerFocus.

        Which traffic source would you recommend to start out with once I've got a good campaign going on Facebook?



        Alright add me up on skype: sufeyhh
        Added.


        It depends on the niche, offer, and what your goal is.

        Use your gut.
        For now my gut says between 10% to 15% is good.

        The conversion rate is irrelevant. Is the offer profiting consistently? If so, then it's time to expand to other sources.
        I guess the conversion rate is part of the entire sales funnel and its a good idea to get the highest possible CR for all steps along the way.

        I would like to know what you would recommend as a traffic source when it comes time to expand.

        Suggestions would be greatly appreciated.


        Did you calculate the EPC ?
        That's a very good distinction there buddy *thumbs up*.

        The higher the EPC the better.

        What would you say is a good EPC, in relation to the initial cost? Lets say your CPC is $0.80... would you move forward only if the campaign produced a 50% increase EPC or would you only move the campaign forward if you got double your CPC?
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    • Profile picture of the author PPC-Coach
      Originally Posted by AdsWorkshop View Post

      The conversion rate is irrelevant. Is the offer profiting consistently? If so, then it's time to expand to other sources.
      THAT is true.

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  • Profile picture of the author matt282
    Yep, I would learn a couple new traffic techniques and drive as much as possible to it.

    Thats my thoughts!
    Matt
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