
Do These Numbers Make Sense?
I bid $0.15 per 1000 impressions and my budget is $50.
@$50 equals ~333,000 impressions.
Assuming a 30% CTR, that's 99,900 who visit the squeeze page
And assuming a 30% opt-in rate, that's close to 30,000 subscribers.
Does this sound about right?
I ask b/c I want to budget properly and determine what the value of the subscribers will be and what the ROI can potentially be.
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