Please give me your advice about content locking

3 replies
I'm going to build a website with special videos and lock them with cpa content locking.
I'm wondering how to do it so I will get maximum conversions:
should I put only downloading links to download the videos (after they download the videos they will have to complete an offer to get the password to open the videos)
or should I include also (with the downloading links) the embedded videos that people will be able to watch online with a password that they will get after they complete an offer so in the end people will have 2 options how to get the videos.
What do you advise me to do to get the maximum conversions?
#advice #content #give #locking
  • Profile picture of the author Greedy
    Both are good ideas.

    But you're going to have to split test both ways to see which converts better.

    That is the only way you'll know.
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    • Profile picture of the author jaggyjay
      Yes, what greedy says. Testing is key.

      Many variations to test with videos. Some custom coding may be required ...
      • Delivering content immediately vs. after delay of time
      • Delivering on "page load" vs. after visitor clicks on link ("on-click")
      • Delivering "X" amount of content, then ask for offer completion vs. asking for offer completion first - then giving content
      • Delivering unlimited content after offer completion vs. asking for offer completion for each video.

      Sky's the limit. Test them all and see what works best for your content.

      Mistake newbies often make is assuming a "one size fits all" mentality.

      Different content produces different results; and different content locking strategies produce different results as well.

      Best of luck!

      - Jay

      Originally Posted by Greedy View Post

      Both are good ideas.

      But you're going to have to split test both ways to see which converts better.

      That is the only way you'll know.
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  • Profile picture of the author Sweetcheeks12354
    I agree with the autounlock no matter what. You don't want to anger someone by having the system have a hiccup and them not getting their content after filling something out. They won't figure it out probably just set it to auto unlock after a minute.
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