Increase Your LP Loading Speed with THIS

I was struggling with the loading speeds of my landing page for a PPV campaign (which was a large image). Either I had to give up image quality or loading speed (like any typical case).

Because my LP had a white background, the flaws in JPG format (about 60 KBs) were very clearly visible and losing its attractiveness a bit, so I really wanted to stick to PNG, but the file size of PNG was well over 132 KBs. OK, that's not crazy high but obviously the lower your images' file size, the faster it'll load, and why miss out on any traffic at all just because your filesize's too high, right? Especially if it's for a pop up window, which people close in a blink!

So I looked for some PNG shrinking ways.. GIMP & Photoshop compressions this that, but found a tool that decreased the file size from 132 KBs to 38 KBs. WITH 0% VISIBLE QUALITY LOSS! Literally, 70% size reduction with no loss in quality at all. It EVEN retains png transparency and it's really amazing how one can't spot even slightest difference in the shrunk file.

Here's the site. Use it for your landing pages' images, banner ads, site graphics - anything.

TinyPNG

Now let's go make some moolah!