Email submits just DONT convert!

5 replies
So there's a problem with email submits I have been using - they don't convert whatsoever.

A conversion should be getting tracked when someone submits their email, but it isn't Now i know a lot of scrubbing goes on in these offers, but that should be preventing conversions totally.

I have invested about 15 dollars into a small PPV campaign with a landing page, and must have sent about 40 targeted clicks go a free iPhone 5 email submit offer wits not a single conversion.

So after this I did a test. No I didn't sign up for the offer from my own IP etc. I went on a VPN, used a totally new browser, made sure it'd cache was cleaned, and Imade sure of it all. I tthen signed up for the offer, using an email address which I own which is not similar to any of my other emails whatsoever, and done. Now when I checked my MaxBounty tracking still not a single conversion.
FYI: I would have told my affiliate manager should the conversion have been counted.

So what's the deal here with email submits? In my opinion it's either networks and advertisers are just picking and choosing which leads to accept, the offer doesn't accept leads from unverified affiliates whatsoever, or otherwise they have a specific script set up only to record let's say 20 percent of leads.

What's your opinion on this? Where am I going wrong?

And about the 40 clicks I sent, they were very targeted and the user would have known what to expect on the offer page.
#convert #email #submits
  • Profile picture of the author smodha
    You have to turn it on it's head. Email submits are about you getting paid $1.50 (or whatever) but how does the customer benefit?

    I sell it to my visitors like this:

    "Don't pay full price for this product. Enter your email address and see if you are eligible for 70% off!"

    You're not selling to them but offering a perceived value. If they buy the product, they get more bang for their buck. It's a win/win situation as you have sweetened the deal for them.
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  • Profile picture of the author vask
    Let me give you 2 solid tips;

    1. With the numbers you've given us, you need 1 out of 5 clicks to convert just to break even. And if you're not seeing any conversions, you need to drastically change your marketing strategy. You need to boost your conversion rates by using different marketing techniques (like landing pages, pre-selling, etc) or you need to drastically lower your CPC.

    2. You won't make any real money with email submits. Scrubbing is rampant within email submits and the scrub rates are different from offer to offer, which means that many email submit campaigns aren't stable. I suggest you stay away from email submits, the only people who actually make any decent money off of email submits are the advertisers.
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  • Profile picture of the author Greedy
    You really seem to have the right attitude about things, I understand your frustrations.

    E-mail submits can really get annoying.

    For starters you are going to have to spend a bit more on testing things with any campaign. Just so you are prepared.

    When it comes to e-mail submits they have been very hit and miss for me. Some of the offers work, some tank. What you need to do is split test a few of them.

    Personally, I rarely build an email campaign around a single target/brand, just so I can swap them out easier.

    Bottom line, split test a few offers, no matter the offer.

    Good Luck, and stay positive, it will get you far.
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  • Profile picture of the author ChrisBa
    Originally Posted by Donimo View Post

    So there's a problem with email submits I have been using - they don't convert whatsoever.

    A conversion should be getting tracked when someone submits their email, but it isn't Now i know a lot of scrubbing goes on in these offers, but that should be preventing conversions totally.

    I have invested about 15 dollars into a small PPV campaign with a landing page, and must have sent about 40 targeted clicks go a free iPhone 5 email submit offer wits not a single conversion.

    So after this I did a test. No I didn't sign up for the offer from my own IP etc. I went on a VPN, used a totally new browser, made sure it'd cache was cleaned, and Imade sure of it all. I tthen signed up for the offer, using an email address which I own which is not similar to any of my other emails whatsoever, and done. Now when I checked my MaxBounty tracking still not a single conversion.
    FYI: I would have told my affiliate manager should the conversion have been counted.

    So what's the deal here with email submits? In my opinion it's either networks and advertisers are just picking and choosing which leads to accept, the offer doesn't accept leads from unverified affiliates whatsoever, or otherwise they have a specific script set up only to record let's say 20 percent of leads.

    What's your opinion on this? Where am I going wrong?

    And about the 40 clicks I sent, they were very targeted and the user would have known what to expect on the offer page.
    There's a few issues I see..

    When you say targeted, how targeted? Did you bid on iphone keywords or did you target people who want to enter their email for a chance to win an iphone?

    Also $15 and 40 targeted clicks, turns out to be about $0.375 per view, which IMO is far too much to pay for an e-mail submit.

    Using a VPN or proxy to test offers is not a good idea, most merchants have these in a list that do now allow conversions and will send a red flag on the affiliate.

    e-mail submits can convert, but they have a high scrub rate, this is why i recommend only using them when first starting out then moving away as soon as possible.

    Are you using a landing page or putting the visitors straight to the offer? If you're not using a landing page, i recommend you start asap, especially with this niche.
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  • Profile picture of the author bizoppmaster
    Realize that email submit advertisers typically scrub/shave 30-90% of your leads. Good luck with that!
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