8 {{ upvoteCount | shortNum }}
8 {{ upvoteCount | shortNum }}

POF optimizing campign

by Jase11
6 replies
Hi warriors,

I've a campign that has 1 conversion daily for 2 weeks.

I tried to optimze the campign by duplicating and increasing the bid. Both didnt work out and this did not increase my conversion.

I tried creating new campigns with similar angles ( same targeting) but this pull all my ctr low and nothing converts in the end.

My campigns are targeting at 40-50yrs old.

Have my optimizing techniques went wrong or is my target audiences too narrow?

Thanks. Any help will be appreciated
#campign #optimizing #pof
  • Profile picture of the author aaheroe
    hi what product you promote?

    cpa or clickbank ?

    also you tried to uploads tons image ? i mean try uploads 20-40 or more images /campaigns

    to get killer image ( high ctr ) for your ads, after you got it .. you can try other demographic with that killer image..and then see conversion...
    Signature
    {{ DiscussionBoard.errors[8565239].message }}
  • Profile picture of the author ChrisBa
    Originally Posted by Jase11 View Post

    Hi warriors,

    I've a campign that has 1 conversion daily for 2 weeks.

    I tried to optimze the campign by duplicating and increasing the bid. Both didnt work out and this did not increase my conversion.

    I tried creating new campigns with similar angles ( same targeting) but this pull all my ctr low and nothing converts in the end.

    My campigns are targeting at 40-50yrs old.

    Have my optimizing techniques went wrong or is my target audiences too narrow?

    Thanks. Any help will be appreciated
    Can you share anymore details? Was the campaign profitable? What was the niche? What about if you raise the bid? Increase your budget? Expanded your age range?
    Signature
    {{ DiscussionBoard.errors[8567765].message }}
  • Profile picture of the author DaveWarrior
    Try upping the frequency cap. Also helps to have multiple creatives with good ctr when doing this.
    {{ DiscussionBoard.errors[8567775].message }}
    • Profile picture of the author Jase11
      Thanks for the replies.

      I'm promoting dating offers via pof. The campaign still has not profit as I've burnt too much money for it in the beginning. It's targeted for men in their forties.
      {{ DiscussionBoard.errors[8569754].message }}
  • Profile picture of the author williamrs
    Try to add more ads, go broader with the targeting or maybe set up campaigns using the IABs.


    W
    Signature
    Steal My Profit Strategy



    >> Download Now <<
    {{ DiscussionBoard.errors[8569824].message }}
  • Profile picture of the author PPC-Coach
    Sounds like you're onto something. If the conversions died down, you can do a reset. Pause the winning campaign for 2 to 7 days, then restart it. Let it run for 7 then pause for 7. Its the 7-7 rule. (I just made that part up, but pausing then restarting does work).

    Signature
    {{ DiscussionBoard.errors[8569836].message }}

Trending Topics