Is ripping offers just as good as creating your own LP?

14 replies
So I've read that some people rip the offers and edit them to their likings, rather then creating your own LP from scratch. Is that just as effective? Also, i want to make sure i know what people mean by this. Do people find their offer on lets say Neverblue and once they find the one they want, they click on preview and rip that offer and edit them or what? Or do they go to search creatives and rip the landing pages from the ones listed?
#creating #good #offers #ripping
  • Profile picture of the author ChrisBa
    I often (depending on the traffic source) try to match my landing page to look similar to the offer page. I find if they are similar it normally increases my conversions. But the content is obviously extremely important as well.
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  • Profile picture of the author johnbrown12
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    • Profile picture of the author NeshSab
      I like to rip the landing pages, too. I'm just saving the page to my hard drive ( browser > Save as ) and edit the html.

      It really depends on the landing page itself.
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      • Profile picture of the author John Campbell
        Sounds a good idea, especially if the offer has a high EPC and a high conversion rate. But you don't want to completely duplicate as you don't want to confuse your visitor when they click through to the offer. :confused:
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      • Profile picture of the author im0001
        Originally Posted by NeshSab View Post

        I like to rip the landing pages, too. I'm just saving the page to my hard drive ( browser > Save as ) and edit the html.

        It really depends on the landing page itself.
        So in that case, why not direct link?!
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        • Profile picture of the author bboyspyder
          Originally Posted by im0001 View Post

          So in that case, why not direct link?!
          That would be my question as well.

          And why create another landing page when the offer already has one.

          My understanding is that you need to build and split test your own Landing Pages when the offer lacks one and directs visitors to order page for example.
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          • Profile picture of the author im0001
            Originally Posted by bboyspyder View Post

            That would be my question as well.

            And why create another landing page when the offer already has one.

            My understanding is that you need to build and split test your own Landing Pages when the offer lacks one and directs visitors to order page for example.
            I can never understand why so many people insist that an LP would increase the CTR? My logic is if the offer page has a PR of 5 and Alexa of under 5k, how can my LP possibly be designed to better those rankings? It just does not make sense :confused:

            IMO, LP's should only be used for the sake of collecting email addresses and if direct linking is not allowed - to think that an ordinary individual marketer can create a better page design to sell Markethealth's products for instance, sounds absurd to me.
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            • Profile picture of the author Ehsan_am
              Originally Posted by im0001 View Post

              I can never understand why so many people insist that an LP would increase the CTR? My logic is if the offer page has a PR of 5 and Alexa of under 5k, how can my LP possibly be designed to better those rankings? It just does not make sense :confused:

              IMO, LP's should only be used for the sake of collecting email addresses and if direct linking is not allowed - to think that an ordinary individual marketer can create a better page design to sell Markethealth's products for instance, sounds absurd to me.
              The goal of a landing page is not to increase your ctr. A landing page helps with your CR ( conversion rate).

              Here is the maths :

              Let's say you send 100 visitors directly to your offer page and it has a 2% CR. This means that you convert 2 of the 100 visitors.

              Now let's say that you have a LP and it has a CTR of 33%. This means that 33 out of your 100 visitors make it to the offer page.
              Now this is when the LP comes into play. If your landing page is in any way decent you could easily get a 10% CR on the offer page.

              This mens 3.3 conversions out of 100 original visitors.


              This is why having a LP is almost always the best way around.
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              • Profile picture of the author im0001
                Originally Posted by Ehsan_am View Post

                The goal of a landing page is not to increase your ctr. A landing page helps with your CR ( conversion rate).

                Here is the maths :

                Let's say you send 100 visitors directly to your offer page and it has a 2% CR. This means that you convert 2 of the 100 visitors.

                Now let's say that you have a LP and it has a CTR of 33%. This means that 33 out of your 100 visitors make it to the offer page.
                Now this is when the LP comes into play. If your landing page is in any way decent you could easily get a 10% CR on the offer page.

                This mens 3.3 conversions out of 100 original visitors.


                This is why having a LP is almost always the best way around.
                There's absolutely no logic why an LP should increase the CR or the CTR - if you have a look at some of the offer pages Markethealth promotes, I would bet no one could come up with a better LP than the actual site itself.

                There's only one exception where an LP could be more effective and that is when the actual website has a cra@@y design and your landing page happens to be more superior.

                I will change my mind if someone could run a parallel test for a long time which would rotate between an LP and a direct link to the site on the same offer. But it has to be for a long time, not just for a few clicks.
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    • Profile picture of the author im0001
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      • Profile picture of the author johnbrown12
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  • Profile picture of the author Kenster
    Depends how hard you are ripping, but just be careful to stay between the posts. I've heard of many horror stories
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  • Profile picture of the author johnbrown12
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    • Profile picture of the author NeshSab
      I think that this thread is about ripping the CPA offer's landing page, not someone else's landing page. :confused:
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  • Profile picture of the author daavidz
    im0001 @ LP's should only be used for the sake of collecting email addresses and if direct linking is not allowed - words of a wise man. Totally agree on this one.

    LP doesnt mean your CTR will go sky high.
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  • Profile picture of the author bboyspyder
    And I would also use a LP if the offer has no landing page itself and directs visitors directly to buy page/order page. And also for the sake of email collection which is a viable option.
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  • Profile picture of the author badboy_Nick
    The reason you want to have your own landing page is control. YOU want to be in the driving seat, YOU want to be able to tweak things and monitor the traffic. Also, with your own landing page you can promote any offer on Adwords/BING ... which however most networks dont let you do directly (i.e. you get your own affiliate link). This sucks as it kills your stats ... what you want is a host and post offer where you can install the offer directly on your own landing page.

    What I usually do is model my own site according to an existing merchant's site (not rip or copy, but I do take bits and pieces from existing pages and tweak them) ... install the required forms via iframe or php ... collect the leads (or whatever CPA offer you promote) and feed the customer data directly to the merchant via XML feed. I also get paid directly ... which means I don't have to deal with advertising agencies or shady networks. I do work with a couple private ones but they are very rare nowadays.

    Any questions let me know,
    Nick
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    Read my incredible story: www.affiliatechamp.co.uk
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