Why Are My FB Ad Impressions So Low

7 replies
Just started my first FB campaign ever.

Promoting a gaming offer.

For the first ad of the campaign I chose an age group of 18-24 and chose a bunch of popular games for interests.

My potential reach for the first 2 ads is around 20,000,000

After a day of the ads running I only got about 100 impressions.

Then I went in an created a few more ads and just chose one popular game for the interest of each ad.

Total potential reach of around 3,000,000 and still the impressions are really low for those as well.

I'm just running sidebar ads.

I thought the impressions would be a lot higher.

I'm bidding the suggested FB bid which is what William Souza suggests.

Am I doing something wrong?

Thanks for you input
#impressions #low
  • Profile picture of the author ankee1991
    Bidding too low?
    {{ DiscussionBoard.errors[8936886].message }}
  • Profile picture of the author alpinestars
    I also think there is a problem with facebook ad...

    my suggested CPM bid is around $0.04 and I bid at $0.65 and I get ZERO impressions...

    Even with uploading image it takes forever to upload (1-5minutes?) and even sometimes it fails.... I guess that's the bottleneck for fbads...
    {{ DiscussionBoard.errors[8936926].message }}
    • Profile picture of the author BWHadam
      that's due to low bid. try to increase the bid amount.
      Signature

      Lowest Possible Price Servers- PawnHost.com

      {{ DiscussionBoard.errors[8937006].message }}
      • Profile picture of the author 19rl75
        I noticed this myself last week. Had audience of 50k. Bid 20 cents over maximum. After 5 hours I had 16 impressions. I didn't get it. I changed it to cpm and started to get views and sales.
        {{ DiscussionBoard.errors[8937018].message }}
      • Profile picture of the author JohnOnFire
        Originally Posted by ankee1991 View Post

        Bidding too low?
        Originally Posted by BWHadam View Post

        that's due to low bid. try to increase the bid amount.
        Okay, I'll give it a shot and report back
        {{ DiscussionBoard.errors[8937079].message }}
  • Profile picture of the author Greedy
    Slowly increase your bid .05 to .10 cents every hour untill you get the volume you are looking for coming in. Ignore the suggested bids, they are typically off.
    {{ DiscussionBoard.errors[8938933].message }}
  • Profile picture of the author JohnFireMan
    Thank you to everyone who posted.

    My impressions quickly jumped up after increasing my bid
    {{ DiscussionBoard.errors[8939054].message }}

Trending Topics