I have just created my first POF campaign which I am pretty excited about, I'm just waiting for it to get approved.
I am targeting a specific set of people, I am not direct linking I am sending them to a presell page to try and convince them that this dating site is for them. I have created loads of creatives.
The thing is I don't have a huge budget and don't want to waste money doing the wrong thing. Is anyone able to suggest some common mistakes POF beginners make which I can avoid on my first campaign?