9 replies
Hi,

I've been into adult media buying and i would like to know what is the optimum CTR for the creatives?

Mine is around 0.27%

Is it ok or should i go on trying for more CTR?

Any help would be appreciated.
#adult #buying #media
  • Profile picture of the author tkminh
    mine 0.15% , not much
    {{ DiscussionBoard.errors[9216446].message }}
    • Profile picture of the author nocturnal911
      Originally Posted by tkminh View Post

      mine 0.15% , not much
      How are you being in profitable with just 0.15% CTR?
      {{ DiscussionBoard.errors[9217456].message }}
  • Profile picture of the author tkminh
    yes but not much
    {{ DiscussionBoard.errors[9217830].message }}
    • Profile picture of the author nocturnal911
      Originally Posted by tkminh View Post

      yes but not much
      Seems like you are getting profitable with higher conversion rates right?
      If you don't mind sharing your conversion rate for your offer?
      {{ DiscussionBoard.errors[9218282].message }}
  • Profile picture of the author tkminh
    My CR offer about 15-20%
    But u must optimize your landing page first.
    {{ DiscussionBoard.errors[9219948].message }}
    • Profile picture of the author nocturnal911
      Originally Posted by tkminh View Post

      My CR offer about 15-20%
      But u must optimize your landing page first.
      What do you mean by optimizing landing page? Mine is converting at 33%-35%, but the offer converts at 10% ony..Thats where i am stucking..
      {{ DiscussionBoard.errors[9220923].message }}
      • Profile picture of the author tkminh
        Originally Posted by nocturnal911 View Post

        What do you mean by optimizing landing page? Mine is converting at 33%-35%, but the offer converts at 10% ony..Thats where i am stucking..
        Your landing page convert is quite GOOD enough. So in this case, i recommend you try another offer. Maybe a lot competitor stick with this offer, i think.
        {{ DiscussionBoard.errors[9222219].message }}
      • Profile picture of the author eternalwarrior
        Originally Posted by nocturnal911 View Post

        Hi,

        I've been into adult media buying and i would like to know what is the optimum CTR for the creatives?

        Mine is around 0.27%

        Is it ok or should i go on trying for more CTR?

        Any help would be appreciated.
        Safe Avgs CTR for media buys are between 0.5% to 0.75%

        Originally Posted by nocturnal911 View Post

        What do you mean by optimizing landing page? Mine is converting at 33%-35%, but the offer converts at 10% ony..Thats where i am stucking..
        Rotate your offers and find the winning one. If you use CPVLAB, rotating offers won't be hard.
        {{ DiscussionBoard.errors[9227962].message }}
  • Profile picture of the author Ehsan_am
    Your ctr depends on the placement, network, sites, etc. Getting a 0.2 ctr on plugrush is ok but the same ctr on TJ for a NTVA placement is bad. So unless you can get specific with your placement and website you buy from, we can't really help.
    {{ DiscussionBoard.errors[9221540].message }}

Trending Topics