We signed up with a CPA network to launch our campaign. They are using CAKE (CAKE | Enterprise Performance Marketing | CAKE) for their tracking. However, we are using only Google analytics and nothing else. We need a way to launch and track this campaign. We are not able to proceed since this issue is not resolved. I got this email from their account rep/campaign manager. ////////////////////////////////////////////////////////////////////////////////////////////////////////////
Need help in launching a campaign - tracking software
4
We signed up with a CPA network to launch our campaign. They are using CAKE (CAKE | Enterprise Performance Marketing | CAKE) for their tracking. However, we are using only Google analytics and nothing else. We need a way to launch and track this campaign. We are not able to proceed since this issue is not resolved. I got this email from their account rep/campaign manager.
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Our basic tracking platform uses iframe pixels to track utilizing cookies (30 day cookies typically). In order to ensure that everything is organized and optimized by affiliate, we pass a parameter in the unique link provided by our advertiser (based ont their system)
We give the advertiser a pixel from our system (CAKE marketing) to place where the conversion takes place. Our system then attributes the lead to the proper affiliate id.
We just need to know where in the link to place our affid token to pass this information so then it can be recorded by the advertiser as well, so they can determine the amount of traffic from each subaffiliate and quality.
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What should we do?
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Our basic tracking platform uses iframe pixels to track utilizing cookies (30 day cookies typically). In order to ensure that everything is organized and optimized by affiliate, we pass a parameter in the unique link provided by our advertiser (based ont their system)
We give the advertiser a pixel from our system (CAKE marketing) to place where the conversion takes place. Our system then attributes the lead to the proper affiliate id.
We just need to know where in the link to place our affid token to pass this information so then it can be recorded by the advertiser as well, so they can determine the amount of traffic from each subaffiliate and quality.
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What should we do?
- ChrisBa
- [1] reply
- crams
- James Pierson
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