Facebook Ads: oCPM Increased After Increasing Budget
Hey,
I was working with Facebook Ads. Well, I increased the budget of the camp. to get traffic as it was going down (Tracking traffic with Google Analytic on my landing page)
I'm using oCPM Model of Facebook Ads Bidding.
Well, I increased the budget and in few seconds it ate loads of money and oCPM was also increased and it's still high though I have reduced the budget.
Please let me know how can I reduce the oCPM now? CTR is Good still now.
Thanks!
I was working with Facebook Ads. Well, I increased the budget of the camp. to get traffic as it was going down (Tracking traffic with Google Analytic on my landing page)
I'm using oCPM Model of Facebook Ads Bidding.
Well, I increased the budget and in few seconds it ate loads of money and oCPM was also increased and it's still high though I have reduced the budget.
Please let me know how can I reduce the oCPM now? CTR is Good still now.
Thanks!