Article Marketing Secrets - What Makes a Good Article?

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Oh! Come on, when it comes to white hat article marketing, there are no secrets, However, we can say, there are certain factors that have to be taken into account and some Mantras that have to be strictly followed. Now why is this article titled "Article Marketing secrets" anyways? You would find out:

You know, the headline (title) of the article is the top priority

So you have started to write an article and yes, the first hurdle appears. What title to choose? Now do not think about tricking the search engines which just choosing a keyword rich title. You may succeed in bringing the article to the top of the search results, but do you think anybody would read the article? So what good is it? The title of the article should be the one that the surfers are already looking for. There are many tools that you could use to find the trending topics. Google alerts, Google suggest and signing up and subscribing for tweets and RSS feeds would also help

Title says Jack and the article body is about Jack Fruit?

The titles should clearly express about the entire content in the article body. You cannot trick a reader to click open and read your article which has no connection with the article title. For example, you article title says "Cheap Calls To India - Must Know Options" and your article speaks mostly about India's culture tourist attractions and just mentions about cheap calls in just one place. If the title is about cheap calls, the entire article should be it. This is what a reader would expect.

Resource Box to add the value

So you have written an excellent title and a very good article that closely adheres to the title. What now? It's time to direct (try to direct) the reader to the website that you are trying to promote. This has to be strictly done only at the resource box. According to expert article marketers, resource box is the most important part of the article and they spend at least 15 minutes in framing a perfect one. You should be able to identify what would be the mindset of the reader of your article and what would he expect more after completing reading the article. The resource box should be written in such a way that you have something more about the main point written in the article at the external source.

The Secret

So there is certainly a secret behind writing a good article. You have to get into the mind of a reader to frame the successful title. The rest follows. It's no magic to know what a reader would expect. "Become a reader to make a GOOD ARTICLE!". And that's the secret.

This article has discussed about one secret towards writing a winning SEO article. Geno has compiled an advanced article marketing strategy which has A-Z about successful article marketing. The author is associated with SubmitINme which carries 7+ years of expertise in proven article marketing.
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