The Right Ways To Use The Google Adwords Keyword Tool

by cdn1
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Traffic is the life blood of a business on the internet, as most web marketers say, and getting massive traffic to a website is the ultimate goal. In order to get this desired volume of traffic, the keywords that can trigger this kind of traffic need to be found.

The right keywords to use in your site's contents can be found with the use of a keyword tool. Google provides you with this tool - the Google Adwords Keyword tool.

The Google Adwords keyword tool can spell the difference between the amount and quality of visitors coming to view your site than without your use of this tool. To find the right ways on how to use the Google Adwords Keyword tool, you need to do the following:

  • With the tool you do a search on the keywords that you want to use by typing on words that you think will best describe your site or products. The keyword tool will roll out a list of related words or phrases on which you can decide on your choice.
  • Using the tool you can find out also the search volume generated by these words on a month's basis and also a yearly average on search volume generated. You can also find the volume of competition as well as their volume of search generated.
  • Use the keyword tool to show you the estimated cost per click on the keywords as well as the average CPC of each word that rolled out. You can also find out related keywords with their average cost a click made by users.
  • Because you may not want to choose those words with the highest cost per click, roll out related words with the CPC shown. The tool will show you from the lowest to the highest CPC and you may choose those on the middle in order to get a fair traffic volume, those that can convert.
  • With the words rolled out using the Google Adwords keyword tool analyze these words thoroughly. You need to have a good balance between the amount of traffic and the amount you pay for these words with that of the potential conversion that you get because too high traffic may not be the qualified people to buy.
  • You need also to consider the competition because they are also bidding on keywords they think are good for their site. Your financial level will determine this decision because you may not have the financial back-up, but you can still get the keywords that can give a fair traffic and also give you good conversion.
There you have it, the right ways to use the Google Adwords keyword tool. If you have other ways to compliment the ways shown here you can share these with other people also.

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