Firstly, it is important to understand that building a successful online business requires sound business strategic planning. You need powerful business processes in place. Systems do work and people do fail, so you need to think of ways of creating automated systems for your business. Information technology is the best business weapon today; harness it.
Next, you need to set some concrete goals for your business. How many leads do you want to get in an average month? What are your profit goals in 1 month, 1 year and 5 years time? How many subscribers do you want on your mailing list?
Third, send your traffic to an opt-in page. This is a simple page designed to grow a mailing list at the fastest rate. Get an autoresponder like Aweber to capture your leads. Then create a simple page with a headline, a couple of succinct bullet points, and your opt-in form. Basically, you grab the code from your autoresponder account and paste it into your web page. It's that simple!
Spend most of your time on marketing. It's the setting up of working, automated marketing systems that separates the pros from the amateurs. Set up marketing systems all over the web that direct traffic to your business, and you have a sound strategic business in place.
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