Quality Matters: There is no use if you submit a video that is not good in quality. No one is going to watch a video that is shot in poor quality. Do not go for it if you do not have the budget or enough capability to produce a decent video. The process should not be very expensive as there are even mobile phones that can record video of very good quality. The theme of the video should convey the message to your viewers well. People should not sit and wonder 'what that was about' after watching the video. The message should be conveyed properly and in an effective way.
If you cannot afford to have big actors in your video, it does not matter but still you have got to have professionals acting in the video to give it a professional touch. The sound quality of the video should be good too. Another important thing is the name of the video. People should be able to figure out what it is about from the name but should not give out too much either. You have to make your video very interesting and fun. This is where your creativity should come in and if you do not have that talent, hire someone who can do a better job in producing this video. Marketing your video is also important and social networking sites are a good medium to market them.
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