Social Media Marketing: 5 Tips for Adding Value to Your Updates
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With all of the tweeting, Facebook and LinkedIn status updates, blogs and viral videos there is a lot of noise in the world of social media marketing to wade through. You participate in social media because that is where your clients and customers hang out, that is where you get lots of good exposure for your brand and it's a great venue for networking with your colleagues. But do you ever have those occasions when you're wondering about the value of your updates? In this article we'll share some tips for how you can create more value through the stuff that you share on social media so that you begin to build a favorable brand image and attract more followers, traffic and generate more leads for your business.
1. Establish a recognizable and consistent brand.
Be intentional about everything that you post. Make sure that it fits in with and reflects favorably on your brand image. Your followers should be able to recognize your brand wherever you show up, and rely on you to share timely, useful information that they can use.
2. Share content that will have a positive impact on your audience.
When you share content with your network on social media it's a win-win. You win because you get more eyeballs on your content, and the possibility that it will be shared even further, but you also win because if the people that you've shared it with find it useful, they will look favorably on you for having shared it with them. Just think, if you're the one who shared a job opening with a colleague and they got hired. They would be pretty grateful to you, right? So, keep your audience's preferences in mind when you are sharing content. Make sure that when you are sharing other people's content that it comes from a trusted, reliable source that will not reflect badly on you.
3. Work toward becoming known as a trusted authority in your niche.
If it's your goal to become known as a trusted authority or a subject matter expert in your topic, this will be reflected in the kind of content that you share. You will take more time and care in writing blog posts that get shared. You will carefully curate only the best content out there that will speak to your particular audience, and you will be diligent about maintaining the integrity of your reputation.
4. Always include a call to action with your posts & updates.
If you want your followers to re-tweet your posts, or share them or comment on your blog posts you've got to ask them. Some people will do it anyway, but you'll get better results when you simply ask them to take the action you want them to take.
5. Be consistent and prolific.
Write, post, tweet and update daily. Keep your newsfeed full of interesting and engaging content and you will remain top-of-awareness with your network.
For more social media marketing tips, be sure to visit http://mcreasite.com/blog today where you will discover how to grow your online business.
1. Establish a recognizable and consistent brand.
Be intentional about everything that you post. Make sure that it fits in with and reflects favorably on your brand image. Your followers should be able to recognize your brand wherever you show up, and rely on you to share timely, useful information that they can use.
2. Share content that will have a positive impact on your audience.
When you share content with your network on social media it's a win-win. You win because you get more eyeballs on your content, and the possibility that it will be shared even further, but you also win because if the people that you've shared it with find it useful, they will look favorably on you for having shared it with them. Just think, if you're the one who shared a job opening with a colleague and they got hired. They would be pretty grateful to you, right? So, keep your audience's preferences in mind when you are sharing content. Make sure that when you are sharing other people's content that it comes from a trusted, reliable source that will not reflect badly on you.
3. Work toward becoming known as a trusted authority in your niche.
If it's your goal to become known as a trusted authority or a subject matter expert in your topic, this will be reflected in the kind of content that you share. You will take more time and care in writing blog posts that get shared. You will carefully curate only the best content out there that will speak to your particular audience, and you will be diligent about maintaining the integrity of your reputation.
4. Always include a call to action with your posts & updates.
If you want your followers to re-tweet your posts, or share them or comment on your blog posts you've got to ask them. Some people will do it anyway, but you'll get better results when you simply ask them to take the action you want them to take.
5. Be consistent and prolific.
Write, post, tweet and update daily. Keep your newsfeed full of interesting and engaging content and you will remain top-of-awareness with your network.
For more social media marketing tips, be sure to visit http://mcreasite.com/blog today where you will discover how to grow your online business.