AdWords Advertising - 5 Surefire Tips To Explosive Ad Copy That Racks Up The Clicks

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As you may know, ad copy is vital to having success on Google Adwords. If your ad copy is poor, you get low clickthrough rates, and everything goes downhill from there! Your ad positions drop, and you end up having to pay more for every click just to maintain your position. I'm sure you don't want that right?

Here are 5 surefire tips to writing explosive ad copy that racks up the clicks:

1. Include Your Keywords In Your Ad

By including your keywords in your ad, your keywords become bolded automatically and that gives your ad a greater attention-grabbing factor. And that will inevitably get more clicks for you!

2. State Benefits In A Concise Manner

State your benefits in your ad in one sentence. Let's say you're in the weight loss market. You might state in your ad 'Lose Weight Without Working Too Hard!' and that's a key benefit right there.

3. Use Numbers

Numbers often work well in ad copy. You can use numbers in many ways to describe your offer so that it appears more specific.

4. State The Price

State the price of your offer at the end of your ad. This prevents freebie seekers from clicking on your ad. You will get more qualified visitors clicking on your ad and seeing your offer.

5. Guarantee Your Offer

Add in the word 'Guaranteed' somewhere in your ad and your response rate will shoot through the roof. A guarantee can be a guarantee of quality of a money-back guarantee, both of which will grab you more sales.

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