How To Skyrocket Your Open Rates In Email Marketing

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It's no secret that email marketing is still one of the top methods to generate traffic to your sites and create sales. The best thing about email marketing is that it's completely free. You can make money on demand by simply sending a broadcast to your list.

One of the biggest problems of newbie email marketers is the inability to get a high open rate for their email follow-ups and broadcasts. If an email marketer wants to make more sales, he has to get more people to open his email. It's a simple equation.

Subscribers will generally open emails from marketers they have a bond with. Marketers with high open rates often offer high quality products to their subscriber list and even offer free products which constantly overdeliver. Occasionally, they will email their subscribers content which is informative and usable.

The best email marketers send gifts occasionally. These can be free giveaway products which they have acquired, or free reports which they have created themselves. It pays to offer gifts from time to time as it builds a relationship and a trust with your subscribers.

The most important part of an email is the subject line. Apart from the relationship with the marketer, the email subject line is the key to having a high email open rate. You'll want to input curiosity and a benefit in your subject line as these two act as triggers to get your email opened.

If you want to succeed in email marketing, you need to get your emails opened. Period. So start acting today to refine your email follow-ups and broadcasts to achieve more out of email marketing!

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