7 Hot Twitter Research Tips - Why You Need to Use Twitter as a Competitive Research Tool

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The majority of Twitter users use it to chat with friends and business associates and to share helpful information. But did you know that is also an immensely valuable and useful competitive research tool?

If you use Twitter research tools to their fullest potential, you will get tremendously beneficial results and grow your business significantly.


1. Twitter Search - There is a search box at the top of the page, but there is also an advanced search that is extremely useful.. You can use the advanced search feature for keywords, people, places, and opinions.

2. Social Media Dashboards - With Social Media Dashboard like Hootsuite , Seesmic, or Tweetdeck (now owned by Twitter), you can manage a number of searches and lists easily. There are many others you can use and you can google the term and find a lot of them. Do you your research and try a several different phrases until you find a social media management site you really like. But will be worth it.


3. Twitter Lists - When the amount of people you are following increases it becomes extremely difficult to keep up with all of the posts to find the best ones. Yes, there is still a lot of useless garbage some people feel inclined to share. But you want the good information not the junk. How do you it? That's where lists come in. Twitter has a great guide onhow to use Twitter lists. You can check Listorious to see other people's lists. And remember to review the lists your competition has crafted...you never know what gold you can uncover.



Listorious has one of the best Twitter people search on the online. You can find anyo
ne by topic, region or profession -- powered by data from the tens of thousands of list collestions. After you find the right person, you can interview them by asking questions over Listorious.

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4. Create Search Alerts - You can create email alerts for those people and businesses you want to know about. TweetBeep and Twilert are two tools to do this. You can set up filters so you can just get the information you want.


5. Review Conferences & Trade Shows- Search to find out if the organizer cteated a hashtag for their event. What is hashtag? Those are words with the # sign in front of the word/phrase. You can follow hashtags and see who's attending and what they are talking about. You also check for third-party hashtag terms for each particular event.


6. Stats for Bit.ly Links - If you want to know who else tweeted that same link use Bit.ly. Bit.ly isn't the only one used but it is extremely popular and widespread. And there is a clever technique to quickly find out. Copy the link and paste it in your browser search bar, and before you hit enter add "+" (without the quotes) at the end of the url. The results page will display who tweeted the link and the number clicks it got.


7. Older Twitter updates - Use TwapperKeeper to find older Twitter updates that could be useful. Twapperkeeper has older updates that other tools don't.

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