Banner Advertising Tips - 3 Banner Advertising Gimmicks That Turn Consumers Off!

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There is a right way and a wrong way to go about setting up a web banner advertising campaign. Many companies will go with a gimmick believing that it will draw the attention of consumers. However, the majority of gimmicks will result in a poorly executed advertising program. Here are just a few of the most hated web banner advertising gimmicks that completely turn consumers off:

Gimmick #1: Blinking And False Claims! Many companies will create advertising banners that blink and claim that a person is a specific number of visitors to the website and is now entitled to a prize! These types of web banner gimmicks are one of the most hated routes of advertising you can take. Additionally, they fail to produce adequate clicks.

Gimmick #2: Loud Sounds And Voices! The second most hated and despised advertising gimmick you can use involves loud noise in your banners or voices talking. People hate these advertisements because the volume can't be controlled. Additionally, often times they will have to figure out which advertisement is causing the noise if it does have a 'mute' button. You are likely to turn people away from your company rather than to get them to click on your advertisements with this gimmick.

Gimmick #3: The third most hated gimmick is advertisements that produce a larger advertisement when they are scrolled over. These banners become annoying and intrusive.

Avoid each of these gimmicks at all costs if you want your web banner advertising program to be successful and to produce results.

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