Why and How You Can Take Advantage of the Podcasting Revolution

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Today, many webmasters are interested in developing platforms that will attract business owners and consumers. As an example, many social networking sites now offer a variety of tools that can be used to promote products as well as conduct financial transactions. That said, few sites take advantage of podcasting as a means of accomplishing the same goals.

Consider the fact that eBay has more or less reached its maximal growth potential and is on the decline. At the same time, Yahoo is on the verge of being bought out, and Google AdWords will soon be facing stiff competition from other forms of internet marketing. To many web platform developers, this translates directly into wondering what the next craze will be.

It is highly possible that podcasting will offer the next niche. All it may take is a web platform developer that is willing to rent podcasting space for a fee, and offer an auction or store type of site along with the podcasting utilities. As an example, a viewer might have a podcasting screen to watch infomercials in, and then text ads or shopping links surrounding it. This can make it very easy for them to buy products, as well as receive the entertainment or information value of the podcasts.

To many business owners, podcasting is something of a novelty. In similar way, web platform developers also may not have considered its potential. That said, as older platforms such as eBay and Yahoo continue to crumble, podcasting may be a viable means of creating a new internet marketing tool.

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