How I Got Involved With Internet Marketing
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Guess what? I loss more money with direct mail than I made in 2 months working at the $6.50/hour job that I had. Now this was something that I did understand. Immediately stopped doing direct mail and offline marketing, and came back to the world of online business.
I didn't really start getting many sales on the internet until only about 4 years ago. I was selling this very hot product at the time, and admittedly, I was pouring alot of money into advertising. I getting 50 to 60 opt-in leads per day, and I thought this was going to be my big break... that is until I lost my job.
Funny how things work huh? Most of my advertising money came from the job that I had, so when I lost that, I lost my business - because I wasn't doing any backend marketing, nor did I implement any free marketing tactics to keep my business ahead of the crowd.
I was intimidated by free marketing strategies. The one technique that really scared me was search engine optimization. I didn't know how to "optimize" a website. Back then it was kind of easy to rank high in the search engines, but I still didn't take advantage of this unique opportunity to get tons of free traffic.
From there, I stopped promoting that product because I essentially had no business. I had no backend products, and all of my advertising dollars had dried up. I was forced with only 1 choice... start over, and use nothing except free marketing. And believe it or not, this actually worked out well for me.
This is when I finally gained the confidence to go full force with my internet marketing efforts. My current business is the ultimate lifestyle business to me, and the more I master it, the more fun that I have in it everyday. Selling your products and services doesn't have to be hard. Stick with a proven marketing plan and you will be good to go.
These little nuggets of wisdom are things that should help to inspire you when sales are down, and when you're not getting the productivity that you'd hoped for in your business. If you want to learn how to make money in your online business, stick to it and never give up. Think about the long term goals and envision yourself having that kind of success 2 years from now, and know that you will only reach this success if you choose to market your products each and everyday. Take it from me, it works.
Good luck with using these tips to earn more money in your business today.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit here: Internet Marketing Secrets.