Internet Marketing - Improving Your Sales

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If you have your own online business, then I know about the reasons why you want this lifestyle. You get to wake up whenever you want, you get to earn alot of money while you sleep, there is no boss in face everyday, and you can set your own hours. All of these attributes makes an online business, pivotal to your success.

But if you're already aware of these things but are struggling to make ends meet in your business, then you will want to analyze your internet marketing strategy. In today's article, I want to show you some website marketing techniques that you can use to improve your online business today. Here's the first thing that you should do:

1) Keep getting leads

Without alot of leads in the sales funnel process, it's hard to get sales. If you think that a list of a couple hundred people make you wealthy, then you have barely scratched the surface. The truth of the matter is that, you will earn more money in your internet business by driving people to a squeeze page and convincing them to sign up and give you their email address.

If you had 500 website visitors to your website, how much money do you think you would make? If you had 500 opt-in subscribers, with a conversion rate of 2% to 3%... how much money do you think you would make? This is a serious question, because alot of people fail to realize the power of starting your on email newsletter.

Leads are the foundation of your success. Without a lead, where would you start from? Remember this: Nothing happens until you get a lead. You won't see alot of sales and profits, and you will simply find yourself trying out 100 different strategies to help improve your internet business, when the most direct way of making money online is staring you in the face. Here's another website marketing technique that you should use:

2) Sell to your backend customers

I used to be guilty of not selling to my backend customers. I would get sales on a daily basis, only to find my business slowly dwindling away because of the fact that I didn't market to my customers at all. The bottom line is that if you're not marketing to your backend customers, you're leaving 80% of your total business profits on the table.

You have to make it a plan to sell to your backend customers. These are the people who like you and want to do business with you over and over again - assuming that you've taken cared of their wants and needs.

These 2 strategies for making more money in your online business are things that you will want to put to use right away. Nothing is more important than selling to your backend customers. You don't want to leave 80% of your total business profits on the table. So start marketing to your past and current customers, and just watch how you income will grow over time.

Good luck with using these internet marketing tips to earn more money in your online business today.

ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit here: Internet Marketing Secrets.
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