Article direct marketing needs your content to be out there where it can be seen. You can place your content in a lot of places but you have to choose carefully as to where you want it.
1. Putting your content on special directories is a great idea. Well known directories are a fabulous endorsement of your brand and being in the directory listing itself will boost traffic. Choose directories based on your organizations needs. Ensure that the directory visitors are part of your target client base.
2. Use blogs to put up articles on the internet. Blogspace is free and hence is a cheap alternative too. Blogs tend to be read by a lot of people and are a very interactive place too. Blogs will help you interact in a more casual manner with your clients.
3. Create a neat and attractive website for your article content. Ensure that your website is well linked such that many websites will direct visitors to your site. Your own web space will also improve the credibility of your brand.
Direct article marketing is a useful feature to the company. This method gives the company to express its opinion on issues thus showing its ability to understand the customers and their needs!
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