Tip 1: Include an element of Exclusivity
As you will see, there are existing Ebooks on practically every imaginable topic. Therefore, it is important that your finished article stands out in some way. You could help it do so by emphasizing elements such as 'One and Only', 'Exclusive', 'Never Before', 'First Time', etc. in the marketing pitch for your Ebook.
Tip 2: Emphasize the Benefits
With millions of Ebooks looking to be suitors for your customer's dollars, they really want to know how your eBook would really benefit them. So be upfront and emphatic on this front. Also emphasize upon the fact that no other product would give them the same benefits.
Tip 3: Provide Testimonials
Every existing customer is a potential means to acquiring additional customers. So, in your product, do amass the positive feedback garnered from previous customers and other readers of your content. Obtain their quotes on how the eBook benefited them, and highlight those quotations.
Tip 4: Link up Your Ebooks
If you are an author of multiple products, it could do you well to link them up from within each Ebook. You could do so in the form of hyperlinks within the textual content of the Ebooks or separately. With multiple products to your name, your own credentials would be uplifted significantly.
So, follow the tried and tested tips on marketing Ebooks listed above, and see how they fly off the virtual shelves of your store!
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