Mistakes Rookies Make With Google Adwords
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If you're a newbie to internet marketing and you've heard about Google Adwords and the profits that it can bring for you, then you should know that there are some precautions that you need to take before you run your first ad. Alot of mistakes can occur if you don't know what you're doing, and in today's lesson, this is something that I want to touch on so that you can have the utmost chances of success in your internet business today.
In today's lesson, you will learn about some Adwords mistakes that alot of rookies make when trying to promote their business successfully using Google Adwords. These mistakes are common, but you can overcome them easily with the help of today's lesson. Here's the first mistake that beginners make when advertising on Google Adwords:
1) Thinking they're going to make "instant profits" with display (content) network
The display or content network that Google offers can quickly make you broke. Alot of beginners see this as an opportunity to get instant traffic and sales by having their site listed upon other websites all across the internet. But you should know that there are some flaws to this methodology.
First of all, if you blindly sign up for the content or display network, you will find that your ad appears all over the internet - even on sites that are totally non-relevant to what you are selling. I see big companies doing this all the time, and I can only imagine how much money they're losing on the front.
But one thing about big companies is that, they know that they will lose alot of money when they acquire a customer for the first time, so they do a stellar job of marketing to these people again to get more backend sales and to make a profit or at least break even with every 2nd sale that they make.
Let's take a look at another mistake that rookies make when advertising on Adwords:
2) Having a non-relevant landing page
In truth, Google Adwords doesn't really like squeeze pages. They want to serve up advertising results that help the visitor not detract from an invaluable webpage. This is something that you need to keep in mind the next time you create an ad, and analyze the landing page that you're leading people to.
Now in my opinion, I think one of the best ways to make money online is by setting up a squeeze page, and collecting opt-in newsletter subscribers. That way you can market to them over and over again, thereby increasing the chances of having them buy from you, and visiting your website over and over again.
This is something that you will have to take into consideration if you want to have the highest chances of success with your internet business. Making the same mistakes with your Adwords campaign won't get you anywhere, and will only cause you to have business frustration. So don't let this happen to you.
Good luck with using these tips to earn more money in your internet business today.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit here: Internet Marketing Secrets.
In today's lesson, you will learn about some Adwords mistakes that alot of rookies make when trying to promote their business successfully using Google Adwords. These mistakes are common, but you can overcome them easily with the help of today's lesson. Here's the first mistake that beginners make when advertising on Google Adwords:
1) Thinking they're going to make "instant profits" with display (content) network
The display or content network that Google offers can quickly make you broke. Alot of beginners see this as an opportunity to get instant traffic and sales by having their site listed upon other websites all across the internet. But you should know that there are some flaws to this methodology.
First of all, if you blindly sign up for the content or display network, you will find that your ad appears all over the internet - even on sites that are totally non-relevant to what you are selling. I see big companies doing this all the time, and I can only imagine how much money they're losing on the front.
But one thing about big companies is that, they know that they will lose alot of money when they acquire a customer for the first time, so they do a stellar job of marketing to these people again to get more backend sales and to make a profit or at least break even with every 2nd sale that they make.
Let's take a look at another mistake that rookies make when advertising on Adwords:
2) Having a non-relevant landing page
In truth, Google Adwords doesn't really like squeeze pages. They want to serve up advertising results that help the visitor not detract from an invaluable webpage. This is something that you need to keep in mind the next time you create an ad, and analyze the landing page that you're leading people to.
Now in my opinion, I think one of the best ways to make money online is by setting up a squeeze page, and collecting opt-in newsletter subscribers. That way you can market to them over and over again, thereby increasing the chances of having them buy from you, and visiting your website over and over again.
This is something that you will have to take into consideration if you want to have the highest chances of success with your internet business. Making the same mistakes with your Adwords campaign won't get you anywhere, and will only cause you to have business frustration. So don't let this happen to you.
Good luck with using these tips to earn more money in your internet business today.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit here: Internet Marketing Secrets.