To start your own email newsletter and to gather opt-in leads, you will need something called an "autoresponder". An autoresponder is simply a program that automatically delivers email messages to your opt-in leads. All you have to do is fill it up with many email messages, then specify how often you want to your emails to be sent, and then just sit back and watch your autoresponder work for you.
Now when generating leads, some people feel like it's best that you stick to "double confirm" when generating leads. All this means is that whenever someone enters their name and email address into your opt-in form, they will receive an email asking them to "confirm their subscription" to your email list.
Some marketers enjoy this feature, and some marketers hate it. You should know that if someone has to confirm to receive emails from you, alot of them won't bother to do so. If you don't use this feature, you will get alot more leads, and possibly more sales. I personally have tested this feature and I can tell you that the double confirm feature doesn't necessarily increase your website conversion rates.
When I started using the double confirm opt-in feature, I went from getting 20 leads per day, all the way down to 5 leads per day. Test it out in your business to see which option is best for you. One per of the double confirm option is that no one can accuse you of spam - because they agreed (twice) to receive more emails from you. So test it out and see how it works in your business.
If you want to gather as many leads as possible, stick with the single opt-in method. Alot of people love this option, and it's a great feature for alot of reasons. It's great for backend marketing, you can feel more productive due to the amount of new leads that you are getting, and you more than likely will get more sales.
Start your email list today and put your email marketing on autopilot. It's a great way to see more new sales in your business, and it's something that you can use to improve your sales and profits simply and easily. Take it from me, I would know. I use email marketing each and everyday and I can't stress how important it is to monitor your email marketing campaigns.
You can have alot of success simply and easily if you stick to this business model. You never know when you'll have the breakthrough success in your business that you are looking for, and it all can be started off by using simple email marketing campaigns to fuel your business. You will want to use email marketing in your business today.
Good luck with using these tips to earn the money that you're looking for in your business.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit here: Internet Marketing Secrets