7 Steps To A Good Copywriting Piece
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To write a good copywriting piece, there are alot of tricks that you can do to liven up your copy. In this article, we will take a look at some of these tricks and how you can use them to boost the overall effectiveness of your sales letter. Here's the first tip for having more effective sales copy.
1) Write out your sales letter
No, don't type it out, write it out. Get out a pen and a piece of paper and write out your sales letter. This is the most effective way to start writing good sales letters and it adds a bit of a personal touch to the offer.
2) Add testimonials
Testimonials is great way to boost the conversions of any copywriting pieces. Testimonials show that what you are saying is true and that your words can be trusted. Testimonials are known to improve the selling power of a sales piece, and your customers can say things about you that you can't say about yourself. Another thing about testimonials is that if you have alot of them, use them all.
3) Have an "about us" page
An "about us" page helps to inspire trust amongst your prospects. People want to know who they're dealing with and by offering a review on your page, you can boost your credibility. When you boost your credibility in this way, you can increase sales also. Put an "about us" page on your website today. It's a great way to increase conversions.
4) Offer free bonuses
Bonuses help to increase the perceived value of your offer. You should offer bonuses because they are known to increase sales. Another tip about your bonuses is that when listing them, tell the reader how much each bonus is worth. Show the dollar amount value besides your bonus as this is an effective way to show your reader how valuable each bonus is.
5) Hire a famous person
Using a famous person in your copywriting piece boosts your credibility and your sales. It shows that you're a well-known figure and that people enjoy doing business with you. If you can, make sure the person is relevant to your niche. So if you sell golf products, hire an endorser who is in the golfing industry.
6) Use your picture
The phrase "a picture says a thousand words" is true and having one is a good way to improve your sales. It's best if you have a caption under your picture so that people know that it's a photo of your. Your picture can say things about you that your copywriting piece alone can't. So start using your photo starting today.
7) Have a good call to action
You have to ask for the sale. If you don't ask for the sale, then you leave it up to your prospects to make a decision for you. You don't want to do this. Use phrases such as "buy now" or "click here to order now". This is called a call to action and it's advisable to use them towards the end of your sales letter.
All of these tips for increasing the effectiveness of your sales copy work if you use them.
Be sure to start using them today so that you can start having copywriting success now.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit his website here: http://www.internetmarketing-rules.com
1) Write out your sales letter
No, don't type it out, write it out. Get out a pen and a piece of paper and write out your sales letter. This is the most effective way to start writing good sales letters and it adds a bit of a personal touch to the offer.
2) Add testimonials
Testimonials is great way to boost the conversions of any copywriting pieces. Testimonials show that what you are saying is true and that your words can be trusted. Testimonials are known to improve the selling power of a sales piece, and your customers can say things about you that you can't say about yourself. Another thing about testimonials is that if you have alot of them, use them all.
3) Have an "about us" page
An "about us" page helps to inspire trust amongst your prospects. People want to know who they're dealing with and by offering a review on your page, you can boost your credibility. When you boost your credibility in this way, you can increase sales also. Put an "about us" page on your website today. It's a great way to increase conversions.
4) Offer free bonuses
Bonuses help to increase the perceived value of your offer. You should offer bonuses because they are known to increase sales. Another tip about your bonuses is that when listing them, tell the reader how much each bonus is worth. Show the dollar amount value besides your bonus as this is an effective way to show your reader how valuable each bonus is.
5) Hire a famous person
Using a famous person in your copywriting piece boosts your credibility and your sales. It shows that you're a well-known figure and that people enjoy doing business with you. If you can, make sure the person is relevant to your niche. So if you sell golf products, hire an endorser who is in the golfing industry.
6) Use your picture
The phrase "a picture says a thousand words" is true and having one is a good way to improve your sales. It's best if you have a caption under your picture so that people know that it's a photo of your. Your picture can say things about you that your copywriting piece alone can't. So start using your photo starting today.
7) Have a good call to action
You have to ask for the sale. If you don't ask for the sale, then you leave it up to your prospects to make a decision for you. You don't want to do this. Use phrases such as "buy now" or "click here to order now". This is called a call to action and it's advisable to use them towards the end of your sales letter.
All of these tips for increasing the effectiveness of your sales copy work if you use them.
Be sure to start using them today so that you can start having copywriting success now.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit his website here: http://www.internetmarketing-rules.com