3 Ways To Get Referrals From Existing Customers

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If you’re looking for more ways to get more customers in your business, then you should consider using referrals as a method of getting new customers for free. This is an excellent way to decrease your marketing costs all while improving your bottom line at the same time. If you’ve never thought of using referrals to get new customers and are looking for ways to do so, then this article is just for you.

Inside of this article, we will take a look at some ways that you can generate referrals from your existing customers. All of these ways are proven to work and are excellent for gaining new customers, so you should be sure to put them to work for you right away. Let’s take a look at the first way to get referrals in your business.

1) Make your customers happy

Making your customers happy is an integral part of your business life and for getting people to voluntarily refer you to others. When you make your customers happy, they will go out of their way to mention you to others as they feel like you deserve the praise. You should do your best to create a personality in your business and not to appear as a big corporation that doesn’t like to speak with their customers. Customers hate this, so it’s important that you build a relationship with them.

To start off making all customers happy, you should make them happy with their first initial purchase. Send them a free unmentioned bonus and send them a thank you letter for purchasing from you. This small gesture will go along way towards making your customers like and want to refer others to you. Here’s another great way to make your customers happy.

2) Provide excellent customer service

When you give tremendous customer service, your customers won’t forget it. You always want to over deliver on all transactions and be sure to provide them with top notch care and service. These are things that your customers never experience in their daily life so you will be one of rare people that treats them this way.

When you provide top notch service to your customers, you make it hard for them to say bad things about you. Whenever you’re the topic of discussion, they will be happy to mention you to others in a favorable light and will be delighted to talk about you. All of these things play a big part in getting people to refer you to others - either directly or indirectly. Let’s take a look at the last way to get people to refer you to others.

3) Continually contact your customers

You want to build a relationship with your customers and the best way to do that is by following up on your customers on a monthly basis. 80% of your business sales will come from backend sales, so you should be sure to implement this technique right away. “Backend sales” simply means sales to existing customers. You make money for free because there is no customer acquisition cost - you already have the customer.

This is an excellent way to stay in touch with your prospects and to make them feel special also. When contacting them, you can send them coupons or discount off of services that seem like a great deal. This is how you can get more sales all while seeming like a real person all at the same time. Don’t be another faceless corporation that people find impersonal. Be a real human being who wants to get to know their customer.

All of these things will allow you to get referrals from your customers involuntarily. Be sure to start using them today so that you can start getting more referrals now.

ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit his website here: http://www.internetmarketing-rules.com
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