AdWords Tips - 3 Cost Effective Tips to Increase The Firepower of Your Marketing Campaigns
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1. Performance Review
Advertising on Google provides you the advantage of being able to gauge the effectiveness of the AdWords tips you have chosen. You can check the cost you are incurring against the conversion per click rate. This review is a useful guide to know whether to change from the PPC option or let it remain.
2. Set a Budget
You are provided flexibility to decide on a feasible budget that suits your need. You are charged only for clicks on your ad and not on placement of your ad. You are provided with estimates on traffic and costs on the keyword you choose. This information helps you make a realistic estimate of the minimum cost you will incur and the returns you can expect.
3. Target Your Audience
Optimise your money spend by targeting online customers of a certain location. Define the customer that you must target to make your presence known to a relevant audience. You may also choose to be seen on a map view which will help those searching for offerings like yours to find your location. These AdWords tips increase the click to conversion ratio and the efficiency of your budget spends.
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