Goal Setting In Online Marketing

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I learn a very valuable lesson about goal setting online when I first started selling on Ebay. It took me 3 months to become an Ebay Powerseller and a Top Rated Seller - but those were a rigorous 3 months that I had to endure due to the fact that I was marketing like a mad man on Ebay.

And I say that it was “rigorous” because I had put myself on a daily marketing plan everyday, and I followed it each and everyday. Combine this with packing products, buying supplies, and driving down to the post office everyday… you can easily see how someone could get burnt out from selling on here. But if I had employees, that would have been a different story.

The point I’m trying to make here is that I set small goals for myself each and everyday that I was selling on Ebay - and it paid off. When I finally ended my tiresome Ebay business and decided to launch my own website, the same goal setting tactics that I created for Ebay became the basis of how I was going to promote my website online.

Because of this, I didn’t have to scramble around worrying about what I was going to do everyday in my business. When I looked at my goals sheet, I made sure that every goal that I achieved, I checked it off the list. And the next day I did the same thing, and the following day also, and etc.

You should do the same in your business also. It’s not good to not have a plan online. Even if the bulk of your marketing is done via paid advertising, you still have to figure out what the most effective places are online to be advertising at. Some of your top choices could be Google Adwords, Bing Ads, PPC content network, advertising on high traffic blogs and websites, and even purchasing advertising slots in forums.

The more you set out goals for yourself, the easier your life will be when it comes to marketing your website. Whether your agenda is paid advertising, free marketing, or both, you will still need to set goals. And with free marketing, this is definitely something that is true.

It’s so easy to get wrapped up around a variety of different strategies that people say are working for them, but when you try to apply it - it doesn’t work. But you should know that free marketing does work, but you will have to do ALOT of it. It’s not cake walk. It’s not like paid advertising where you can set it and forget it. Free marketing is something that you have to do everyday, and is something that you have to monitor on a daily basis also.

You need a goal setting roadmap. What are your plans tomorrow to promote your business? This is a crucial reason why people fail online. They don’t test, track, or set any kind of goals. It’s like having an online business is an exercise in futility for them. Don’t be like these people. Set goals so that you can reap the benefits later.

Be sure to take these goal setting tips for your internet business to heart and make sure that you can implement them everyday. You want to set enough goals per day where you are productive, but also where you have a good bit of leisure time for yourself.

Good luck with setting goals in your online business.

ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit his website here: http://www.internetmarketing-rules.com
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