How To Market Your Articles Properly When Doing Article Marketing
- ARTICLES |
When doing article marketing, it’s important that you optimize your articles for the search engines. Things such as keyword density and placement are important for the rankings of your articles.
When you write articles and submit them to the article directories, search engine spiders crawl your page to look for keywords that let them know what your article is about. If you properly place your main keyword in your title and sparingly throughout your article body, you increase your chances of being ranked high for that particular keyword. This is why doing your keyword research first is important to rank high for a certain keyword.
There is times however where you can over do it. You never want to spam your article with a particular keyword because the search engines will pick up on this and penalize your article. Remember, you’re writing for a human being not a search engine, so be sure to keep this in mind.
This “keyword stuffing” is the fastest way to get your articles ignored and counteract what you want to do as a marketer. Instead, write your articles for human beings and speak as if someone is in front of you. Don’t get me wrong, keyword density is important, but you should never over do it in terms of spamming your article.
If you’re wondering what “keyword density” is, then you’re in luck. Keyword density is simply a matter of how many time your keyword appears in your article. You should strive for a keyword density of about 2% - 3% in your articles, and none more. This means that if you have a 100-word article, your main keyword should only appear around 2 - 3 times in your article.
You will want to test also the placement of your keywords in relation to how many times it is being used. Proper placement of your keywords are also important so you should keep this in mind when writing your article.
All of these things will be the difference maker when it comes to marketing your articles. Your articles will be picked up by the search engines for a particular phrase and you will get more exposure as a result of it.
After you’ve written your article, you will want to submit them to the top article directories. Here are my top ones:
- EzineArticles.com
- goarticles.com
- articledashboard.com
- articlesbase.com
All of these article directories rank high in the search engines and will get you alot of traffic. You will benefit from being found in the search engines and from the one-way back links that these search engines provide. Website owners will also come and use your articles on their website, so you will benefit from this also.
It’s important that you write for humans, but you also have to take the minor steps to write for the search engines also. And when you write for search engines, you will want to review this article for tips on how to do so. Good luck on your article marketing efforts and getting more traffic from your articles.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit his website here: http://www.internetmarketing-rules.com
When you write articles and submit them to the article directories, search engine spiders crawl your page to look for keywords that let them know what your article is about. If you properly place your main keyword in your title and sparingly throughout your article body, you increase your chances of being ranked high for that particular keyword. This is why doing your keyword research first is important to rank high for a certain keyword.
There is times however where you can over do it. You never want to spam your article with a particular keyword because the search engines will pick up on this and penalize your article. Remember, you’re writing for a human being not a search engine, so be sure to keep this in mind.
This “keyword stuffing” is the fastest way to get your articles ignored and counteract what you want to do as a marketer. Instead, write your articles for human beings and speak as if someone is in front of you. Don’t get me wrong, keyword density is important, but you should never over do it in terms of spamming your article.
If you’re wondering what “keyword density” is, then you’re in luck. Keyword density is simply a matter of how many time your keyword appears in your article. You should strive for a keyword density of about 2% - 3% in your articles, and none more. This means that if you have a 100-word article, your main keyword should only appear around 2 - 3 times in your article.
You will want to test also the placement of your keywords in relation to how many times it is being used. Proper placement of your keywords are also important so you should keep this in mind when writing your article.
All of these things will be the difference maker when it comes to marketing your articles. Your articles will be picked up by the search engines for a particular phrase and you will get more exposure as a result of it.
After you’ve written your article, you will want to submit them to the top article directories. Here are my top ones:
- EzineArticles.com
- goarticles.com
- articledashboard.com
- articlesbase.com
All of these article directories rank high in the search engines and will get you alot of traffic. You will benefit from being found in the search engines and from the one-way back links that these search engines provide. Website owners will also come and use your articles on their website, so you will benefit from this also.
It’s important that you write for humans, but you also have to take the minor steps to write for the search engines also. And when you write for search engines, you will want to review this article for tips on how to do so. Good luck on your article marketing efforts and getting more traffic from your articles.
ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, visit his website here: http://www.internetmarketing-rules.com