Can I be successful in affiliate marketing on wordpress niche without disclosing my identity?

39 replies
I am thinking to create a tutorial and review blog on wordpress niche. I don't want to disclose my picture and name in the 'About the author' section. I shall host the website in Bluehost and use a SEO optimized premium theme for my blog. My target is earning $200/month after 1 year of hosting the website. Can I be successful in affiliate marketing only if I have quality content as visitors want to connect with only real people?
#affiliate #disclosing #identity #marketing #niche #successful #wordpress
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  • Many people write books, create products and blog using a penname.

    So yes, you are able to proceed with your idea, if you don't wish to become famous in that niches using your real identity.

    You can be successful in affiliate marketing on wordpress niche, without disclosing your identity.
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  • Profile picture of the author OptedIn
    This comes up, often. No one knows if the name you use is real or not.

    Think about it. It's a non-issue.
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    "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

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  • Profile picture of the author ChrisBa
    Originally Posted by Richardparker View Post

    I am thinking to create a tutorial and review blog on wordpress niche. I don't want to disclose my picture and name in the 'About the author' section. I shall host the website in Bluehost and use a SEO optimized premium theme for my blog. My target is earning $200/month after 1 year of hosting the website. Can I be successful in affiliate marketing only if I have quality content as visitors want to connect with only real people?
    Yeah I don't see why not? But why are you concerned over this?
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    • Profile picture of the author Richardparker
      Is it fact that people want to connect with only real people? What's your opinion? Even if I have a great content (containing texts, appealing images, screenshots, video tutorials), will people trust the product mentioned in that content and buy it? Thanks in advance for your reply.
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      • Profile picture of the author OptedIn
        Originally Posted by Richardparker View Post

        Is it fact that people want to connect with only real people? .
        There are no facts and only a multitude of opinion.

        I'll ask you again. Whether you use your real name and picture, false ones, or none at all - the response will be different for everyone.

        When I do business with someone I don't care what their name is, if their picture is real, what religion they practice, their political leanings or anything else.

        Seriously - you are really over thinking this issue.
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        "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

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  • Profile picture of the author mostCPA
    ‚ÄčThere may come a time when you need to your real id.
    so, use your real info, stop using misleading id, it's my advice here
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    • Profile picture of the author Richardparker
      I don't wanna use any id, be it real or fake. If there is any comment, I'll reply to them with the name 'admin' (which is by default) or the name of my website (ex. - yoursitename.com).
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      • Profile picture of the author Frank Donovan
        Originally Posted by Richardparker View Post

        I don't wanna use any id, be it real or fake.
        Is Richard Parker your real name?
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        TOP TIP: To browse the forum like a Pro, select "View Classic" from the drop-down menu under your user name.

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  • Profile picture of the author Jamel Hassell
    If you produce quality content you can be successful yes. More importantly I think that people buy from those whom they know trust and like ,so by you hiding your identity you lessen your chances of making sales .
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    • Profile picture of the author OptedIn
      Originally Posted by Jamel Hassell View Post

      people buy from those whom they know trust and like .
      If that were true, I would have never been able to build a business. lol

      Stop spreading myths. People buy when they need or want something. Period It's NOT a popularity contest. I'll buy from someone with the disposition of Attila the Hun if they have a good product that will serve my needs.

      Cheers.
      Signature

      "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

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  • Profile picture of the author SmartMovesLife
    Personal branding is simply one of many channels. It's not an essential channel for your project
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  • Profile picture of the author Charlie Days
    No problem using a 'persona', but are you sure about the niche? WordPress related topics are quite competitive.
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    • Profile picture of the author Richardparker
      Ya I know. blog on Wordpress niche is competitive. That's why I am expecting to earn only $200/month after 1 year of hosting the website even if I have great contents (containing texts, appealing images, screenshots, video tutorials). I just want 3 sales (hosting and theme) per month initially. During this 1 year I will improve my site's SEO and market my website in various ways, and not expect any sale.
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  • Profile picture of the author kazimuhith
    If you are serious about creating a long term blog, use your real name. Sure you can use pen-name, but make sure you don't use any misleading identity.
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    • Profile picture of the author OptedIn
      Originally Posted by kazimuhith View Post

      If you are serious about creating a long term blog, use your real name.
      Please explain why?
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      "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

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  • Profile picture of the author THEroyseo
    Your site isn't a YMYL (Your Money Your Life) website using a fake identity COULD be okay if you offer a great product and have good content (sales copy) but if you use none, I'm not sure.

    If you Google "Google PQ Guidelines", you will get a lot of information and here's an interesting part for you.

    Some topics require less formal expertise. Many people write extremely detailed, helpful reviews of products or restaurants. Many people share tips and life experiences on forums, blogs, etc. These ordinary people may be considered experts in topics where they have life experience. If it seems as if the person creating the content has the type and amount of life experience to make him or her an "expert" on the topic, we will value this "everyday expertise" and not penalize the person/webpage/website for not having "formal" education or training in the field.


    That being said, if you want to build a long-term brand with this affiliate site I suggest you build it with white hat SEO and other sources of traffic such as social media.

    In that case, your real identity would be better because:

    Expertise
    Authoritativeness
    Trustworthiness

    Those are 3 great ingredients to build a strong brand.

    People and Google love brands.

    I heard a great statement from a colleague SEO who said that the next precious resource on the web that will be as valuable as bitcoins is...

    TRANSPARENCY

    Some people are almost broadcasting 24/7 to gain expertise, authoritativeness, and trustworthiness. I know that it's not a life due to a lack of privacy and it seems a little narcissistic.

    However, would you rather buy from a person you have the feeling to know through broadcasts, social media posts and rankings (that usually come with them) or from a guy who hides his identity?

    Of course, if you are the only one to offer the product, it will work but I don't think that it's your case.

    By the way, I talk with experience on that matter. I sold a service brick and mortar business and in the process, I had signed a non-competition disclosure in my selling contract. I tried to use the no ID route with a product affiliate website in the same niche (that I really know) and it really complicates/ hinders the selling process.

    It's tough to sell when you can't interact genuinely with your audience.

    That being said, I know that some people do it and it works for them! It depends on how you like to sell.
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    Warrior For Hire

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  • Profile picture of the author Dave d
    There is certainly no requirement to use your real name, although it does depend on your reasons.If your intention is to defraud and scam folk then you are going to get yourself into a whole load of trouble for obvious reasons.

    On the other hand if you just want to protect your personal identity there is absolutely nothing wrong with creating a brand around a pseudonym, in some cases this is actually recommended, for example if you are in the parenting niche and your target audience is single moms.

    However if you become successful and somebody does some digging and finds out who you really are they ight feel cheated and this could damage your reputation.
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  • Profile picture of the author skylikemake
    Yes, definitely. It's not necessary to show your identity
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  • Profile picture of the author affmarketer101
    Yes, I think it's possible. In Wordpress niche, there are many products that you can have affiliate opportunities from domains, hostings, plugins, SEO tools, etc.
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  • Profile picture of the author AshleyRivera
    You can monetize your blog by becoming an affiliate. There are a lot of companies out there that offer good affiliate programs. Have you looked into Amazon? They have a great affiliate program.
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  • Profile picture of the author yukon
    Banned
    Originally Posted by Richardparker View Post

    I am thinking to create a tutorial and review blog on wordpress niche. I don't want to disclose my picture and name in the 'About the author' section. I shall host the website in Bluehost and use a SEO optimized premium theme for my blog. My target is earning $200/month after 1 year of hosting the website. Can I be successful in affiliate marketing only if I have quality content as visitors want to connect with only real people?


    Why do you even need an author bio? Remove the author name/code from your Wordpress theme single.php and page.php files.

    I have several Wordpress sites and never use an author name anywhere.

    Nobody cares who you are. No offense. All that matters to traffic is you're providing something useful.
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    Hi
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  • Profile picture of the author ricky orozco
    Make sure you are more real than the person that just got banned for spamming, guess there is a big answer on connecting and showing your a real person
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    • Profile picture of the author OptedIn
      Originally Posted by ricky orozco View Post

      Make sure you are more real than the person that just got banned for spamming, guess there is a big answer on connecting and showing your a real person
      Are you say that real people don't spam???
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      "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

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  • Profile picture of the author Shapiro Legal
    Sure you can! All you have to do is go on the amazon store and put your products there and do not leave personal information that would lead back into your site.
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  • Profile picture of the author bonzo124
    Sure, you can do it and earn more than $200/mo after one year. You need to find products to review and low competition keywords to target. Then, create content for your readers while you target these keywords. This is what I do too.
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    Check my affiliate marketing guide.
    I have published it for free on my site. If you need any help, contact me.
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  • You could become successful as a seller but if there is no identity, there will be no connection to hold you as a consultant.... IMHO
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  • Profile picture of the author JohnVianny
    People don't care anything about YOU.

    You can use a Brand name, etc.

    But, reading through what u have written, it seems you want to cold sell and you don't really have a marketing strategy in mind.

    If so, you may re-think the whole proccess again:

    1 Seo optimized premium theme do no imply that you will have the traffic

    2 You better build a mailing list around a niche so you can have more sustainable business.
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  • Profile picture of the author Nottyqueen
    Be honest about any type of work u do, research for your plan, ask yourself for its probability.
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  • Profile picture of the author cearionmarie
    Yes of course you can. However it would be a better option if you could use an alias/persona or a brand name for identity.
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    Cearion Uy - Marketing Advisor
    www.influencerauditor.com

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  • Profile picture of the author dilipcybex
    The charm of organic traffic is that people care only about what they are looking for, nothing else. If you want some fame, you can set up " About the author ". Other than that, it does not matter. You need not be the guy next door for someone to use a link on your blog.
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  • Profile picture of the author mmlux
    It would depend on the niche, to what extent your personal knowledge and experience is important, e.g. for a blog about health people would trust it more if you are a doctor and display who you are.
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  • Profile picture of the author sana11
    Hi Richardparker, in my opinion, it depends foremost on the kind of relationship you want to build with your audience. If you're in for the long run, I'd most probably use a real one, but I don't see an issue using a pen name or fake identity....
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  • Profile picture of the author ryanbiddulph
    Yes Richard; just like Peter Parker, you can succeed online while hiding away. Key is to help folks with content and building some bonds hurts not either. Ramsay Taplin did awesome for himself before he came out of the shadows, as the Blog Tyrant.
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    Ryan Biddulph inspires you to be a successful blogger with his courses, 100 plus eBooks, audio books and blog at Blogging From Paradise
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  • Profile picture of the author affmarketer101
    Many affiliate marketers do like this. Just go ahead.
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  • Profile picture of the author JohnMcCabe
    There have been many successful campaigns done without using a "real" name - in IM, some of the other old timers will remember Mr. X or The Rich Jerk. In everyday commerce, think Flo from Progressive, or those two goofballs who seem to live at Sonic. On the grocery store shelves you have Betty Crocker, Uncle Ben and the Gorton Fisherman/Mrs. Paul.

    What all of those have in common, though, is a personality. Something for people to grab onto.

    Instead of going with a faceless "Admin", use a logo/cartoon/caricature and some kind of name. [ I have to admit, Allen Says went by Admin pretty much the whole time I was here, and he did alright for himself. Of course, everyone here knew it was him, complete with stogie chompin' emoji.]

    Whatever you decide, develop your own distinct voice and be consistent with it, because that's what people will spark with.
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  • Profile picture of the author Zacison
    Yep, just use a pen name
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  • You can use your company/website logo and name instead of your own photo and name. As long as you have quality content and allowed other to leave comment and contact you, that is good enough.
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