How to boost Email Follow-up Response Rates?

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Email marketing is a great way to drive traffic to your website. Some people think that it is not as effective as it used to be. But in fact, those who did not know how to perform a successful email marketing campaign, think that Email marketing is Dead. What are some techniques which should be followed to run a successful email marketing campaign?
#boost #email #followup #rates #response
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  • Profile picture of the author sean1776
    Keep it simple. Less is more.
    A study from Boomerang shows that short sentences, easy words(75 - 100 words) received a 51% response rate.
    Some other tips are as follows,
    • Write like a third-grader(53% response rate)
    • Write with emotion(Y: 15%, N: 13% response rate)
    • Use short subject lines(3 - 4 words: 48% response rate)
    • Ask 1 - 3 questions in your email(60% response rate)
    • Subjectivity(50% response rate)
    Let's give it a try : )
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    • Profile picture of the author Pablo Visconti
      Originally Posted by sean1776 View Post

      Keep it simple. Less is more.
      A study from Boomerang shows that short sentences, easy words(75 - 100 words) received a 51% response rate.
      Some other tips are as follows,
      • Write like a third-grader(53% response rate)
      • Write with emotion(Y: 15%, N: 13% response rate)
      • Use short subject lines(3 - 4 words: 48% response rate)
      • Ask 1 - 3 questions in your email(60% response rate)
      • Subjectivity(50% response rate)
      Let's give it a try : )
      Wow, sounds pretty interesting. I'm gonna try that myself!
      {{ DiscussionBoard.errors[11397833].message }}
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