I guess I joined out of curiosity a while ago, but didn't do much with it. I was working, had little time.
I have recently retired, have more time to create an online income. I tried a few months ago...I bought Adam Short's (rather expensive) course on niche marketing because I knew nothing about it and his instructions included over the shoulder instructions on how to manage the technical stuff.
I am a complete klutz with computers (but love to create content) and so hired a guy to handle the technical stuff for me. We followed the courses instructions as closely as we could. I created five ads, 3 original lead magnets, 5 sets of 5 follow up emails...I found it a labor intensive and expensive project. Long story short...using Facebook ads (as taught in the course) I ended up with only about 80 opt ins, and NO SALES! Ok, try a different niche...created a whole new campaign for a weight loss info. product (again, a lot of work and expense) only to discover that neither Facebook or Google Ads accept ads for the weight loss niche ( I wish Adam had shared that little piece of info. in his course).
Discouraging, but now that I am retired I decided to start from scratch, really study the info. I have access to (I joined Niche Hacks and the Blog Academy programs) , really test a new niche, and try one more time.
My question is this...having read "ASK" and "Launch", etc. my impression is was that there is an a set of informed actions that practically ensure rapid success. In one Niche Hacks section the question of "should a newbie go with their "passion" or just with what they think has the best chance of selling" most replies were for "passion" (which I see much of the same sentiment reading Warrior Forum replies to newbie questions). However, some replies said to learn how to make money first at anything, then go for passion. This implies there is a skill set and process that, once learned, leads reliably to success no matter what the niche.
Well, if there is such a skill set, it would be a valuable thing to learn, indeed!
MY QUESTION: How many of you believe there is more science than art in internet marketing, that such a skill set/objective/learnable process exists and gives reliable results? How do you know this?
Or is the best strategy really to follow your passion, "build it and hope someone comes" over time? Hope that in a couple of years someone might notice?
Some background...I wrote a book a long time ago "Your Inner Edge" (still available on Amazon). It won an award for best non-fiction book in Florida, but I certainly didn't make back the money I spent producing it (self-published). I have a background in behavioral science and really enjoy producing content and courses on peak performance techniques, the "flow state", charisma, mindfulness, learned optimism, emotional intelligence, resilience, etc. and their application in the real world. My "unique selling proposition" (my attempt at sounding like I know what I am doing) is that I produce experiential courses composed of a progressive series of personal, experiential experiments and exercises that produce immediate feedback that the technique really works. Why just read about it when you can really DO it?" These techniques have been proven to have applications in business and life success, even sports.
There are over 100,000 inquiries for the broad title of "flow state" on Google( like pulling teeth today to get that much info. from them. Adword Tool no longer available until you buy ads). Am I better off abandoning this line of info. product and going with, say, a dating success type product ? Click bank has only one "flow state" program (gravity 21) and umpteem relationship and "law of attraction" plus numerology products, so I guess there is not a big demand for my type stuff online.
Sorry for so many words, I will end my questions at this point and thank anyone who bothers to share their experience and/or opinions with me. I am retired and do need to create another income stream!
If curious, my website from my first attempt is "AttractFastResults.com), Facebook page "The Grail Institute. Why I chose the new age angle for a first attempt is a long story, be glad to go into it if anyone curious.
Thanks so much, especially if you have read this far!
Charles Lambert, Ed D.